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Picture courtesy of KhaoSod A 17-year-old was apprehended for transporting a massive haul of methamphetamine, valued at 19 million baht, in collaboration with a Lao drug syndicate. The arrest took place yesterday, May 5, as the teenager prepared to receive the narcotics, which had been transported across the Mekong River by boat into Thailand. Rear Admiral Narong Emdee, commander of the Mekong Riverine Unit, acted swiftly on a tip-off about the planned drug smuggling operation near Ban Bung Suai, in the Mueang subdistrict of Khong Chiam district, Ubon Ratchathani province. In coordination with the Khong Chiam Station intelligence unit, local security forces, and administration, patrols were set up along the riverbank. During their patrol, officials spotted a white pickup truck stationed at the river's edge. A long-tail boat, travelling from Laos, approached and docked at the intended transfer point. Three individuals from the truck began unloading fertiliser sacks from the boat, which promptly returned to Laos. As authorities moved in, the suspects abandoned their cargo and attempted to flee. However, security forces successfully apprehended all three. One of the detainees was identified as Watchara, alongside two other 17-year-olds, all hailing from Chuen Chom district in Maha Sarakham province. Examination of the green fertiliser sacks uncovered 640,000 pills of orange methamphetamine marked with the WY stamp, a type 1 narcotic. The vast quantity of drugs was destined for distribution by inner-region dealers in Thailand's upper northeast. The suspects confessed to being part of the transport operation organised by a Lao drug syndicate, with a promised payment of 50,000 baht in exchange for delivering the drugs further inland. This apprehension marks a significant operation in the ongoing battle against drug trafficking across the Thai-Lao border, underlining the need for vigilance and collaboration among regional law enforcement. Adapted by ASEAN Now from The Thaiger 2025-05-06

Minor Earthquake Shakes Nong Bua Lamphu, Residents Reassured Picture courtesy of KhaoSod Early this morning, a 3.0 magnitude earthquake was recorded in the Boon Than subdistrict of Suwannakhuha district, Nong Bua Lamphu province. Originating at a depth of 4 kilometres, the tremor was felt in the nearby Boon Than and Saeng Arun villages, raising concerns among locals. Full Story: https://aseannow.com/topic/1359921-minor-earthquake-shakes-nong-bua-lamphu-residents-reassured/

Picture courtesy of KhaoSod Early this morning, a 3.0 magnitude earthquake was recorded in the Boon Than subdistrict of Suwannakhuha district, Nong Bua Lamphu province. Originating at a depth of 4 kilometres, the tremor was felt in the nearby Boon Than and Saeng Arun villages, raising concerns among locals. Attributed to the Loei Suture, a known geological fault line in the region, this seismic event is part of a historical pattern. Previous earthquakes in this area have measured 3.4 in 2018, 3.8 in 2020, and 2.6 in 2024. Thanks to the meteorological station in Loei province, such occurrences are precisely monitored but are not considered disasters by experts. Geologists note that the northeastern region of Thailand, particularly Loei and Bueng Kan provinces, is notable for active fault lines like the Loei Suture and Thakhek Fault. In contrast, other faults present in the region, such as those in Korat, Phu Khieo, and Satuek, are deemed inactive and pose no significant risk. The prime mover of seismic activities in the broader area is the geological forces from the Sumatra-Andaman subduction zone, but their effects on northeastern Thailand remain minimal. As a result, experts are addressing misinformation suggesting that numerous dangerous fault lines lurk in the northeast, clarifying that aside from Loei and Bueng Kan, the region's faults are dormant. This inactivity parallels other parts of Thailand, where many dormant faults exist in the north, west, and south sectors. Reactivating these would be as improbable as reviving ancient volcanoes like Phanom Rung and Khao Kradong. Authorities are using these explanations to reassure the public, urging against undue panic regarding potential seismic disasters in the northeast. The key focus is leveraging these geological features to enhance scientific understanding rather than instigating alarm, ensuring residents maintain confidence in their safety amidst these natural occurrences. Adapted by ASEAN Now from The Thaiger 2025-05-06

BLACKPINK's Lisa Stuns in Louis Vuitton at 2025 Met Gala Debut Pictures courtesy of Siamrath All eyes were on Lisa from BLACKPINK as she made her highly anticipated debut at the 2025 Met Gala in a dazzling Louis Vuitton ensemble. The global K-pop icon arrived in a show-stopping outfit that captured the attention of fans and fashion critics alike. Full Story: https://aseannow.com/topic/1359920-blackpinks-lisa-stuns-in-louis-vuitton-at-2025-met-gala-debut/

Pictures courtesy of Siamrath All eyes were on Lisa from BLACKPINK as she made her highly anticipated debut at the 2025 Met Gala in a dazzling Louis Vuitton ensemble. The global K-pop icon arrived in a show-stopping outfit that captured the attention of fans and fashion critics alike. Recently stepping into acting with a role in The White Lotus season three and delivering a memorable solo set at Coachella, Lisa has been dominating headlines. Her presence at the Met Gala reinforced her status as not just a music sensation but a fashion powerhouse. Amid rampant online speculation about her attendance, Lisa's Met Gala appearance thrilled her 106 million Instagram followers, especially given her role as a high-profile ambassador for Louis Vuitton. Exceeding all expectations, she wowed in a Louis Vuitton signature print bodysuit and matching jacket, enhanced by a pearl-draped chain belt. The outfit's encrusted buttons and embellishments sparked under the red carpet lights, but the intricate details truly stole the show. Lisa's look also featured embroidered portraits by renowned artist Henry Taylor, known for his work on Pharrell Williams’ Vogue cover painting. This collaboration marks Taylor's second venture with Louis Vuitton, underscoring this year's Met Gala theme, Tailored for You, with a magnificent blend of fashion and art. Effortlessly blending fashion, art, and music, Lisa's debut at the Met Gala was a striking moment, highlighting her versatile style and cementing her place in the fashion sphere. Her appearance was not just a nod to the theme but a vivid display of individuality, solidifying her influence beyond the music industry. Adapted by ASEAN Now from The Thaiger 2025-05-06

Thailand's Phu Kradueng Cable Car Project Secures Budget Approval Photo courtesy of The Nation A long-discussed initiative to enhance accessibility to Phu Kradueng National Park in northeast Thailand has gained momentum with a 25.7 million baht budget sanctioned for its design. With this financial backing, the plan for a 3-kilometre cable car route has entered its initial phase, setting the stage for potentially groundbreaking infrastructural developments. Full Story: https://aseannow.com/topic/1359919-thailands-phu-kradueng-cable-car-project-secures-budget-approval/

Photo courtesy of The Nation A long-discussed initiative to enhance accessibility to Phu Kradueng National Park in northeast Thailand has gained momentum with a 25.7 million baht budget sanctioned for its design. With this financial backing, the plan for a 3-kilometre cable car route has entered its initial phase, setting the stage for potentially groundbreaking infrastructural developments. Atthapol Charoenchansa, Director General of the Department of National Parks, Wildlife and Plant Conservation, spearheads this ambitious project, which explores launching from the Pha Mak Dook trail. Estimated costs for this first phase could climb to 1 billion baht. Following this, a second phase focusing on infrastructure enhancement and completing a full environmental impact assessment (EIA) is expected to ensure the park’s ecological integrity remains intact. Community support for the cable car is notably strong, with local residents largely backing the concept as a means to draw more tourists and stimulate local commerce. That said, Atthapol noted that to protect the park's wildlife, especially in areas inhabited by wild elephants, certain zones may remain off-limits to tourists. Although the cable car has received support based on its potential to make the park more accessible to diverse visitors, including the elderly and those with disabilities, it has also faced criticism. Detractors argue that the development risks environmental harm, potentially affecting the park's unspoiled forest and diverse wildlife. The environmental impact study will play a pivotal role in determining the project's trajectory and scope, addressing both environmental and community concerns. The Designated Areas for Sustainable Tourism Administration (DASTA) endorsed a feasibility study to evaluate the project's potential impact, including cable car design and public consultation, before presenting findings to the National Environment Board. In January, DASTA, alongside park and provincial officials, conducted an on-site inspection within the national park to assess the proposed project area. As the project progresses, the next stages will be closely watched, balancing the drive for increased tourism access with the imperative to protect Thailand's natural heritage. By leveraging sustainable tourism practices, the project aims to accomplish its goals without compromising the ecological charm that Phu Kradueng is celebrated for. Adapted by ASEAN Now from The Thaiger 2025-05-06

Pattaya Drug Bust Unfolds into Chaos as Suspect Claims Police Ties Picture courtesy of Pattaya News A significant methamphetamine crackdown in Pattaya descended into chaos this week when a suspect unleashed panic on the streets, claiming to be the son of a police officer. This dramatic sequence of events played out following a tip-off from fed-up locals about rampant drug activity in Jomtien Soi 3. Full Story: https://aseannow.com/topic/1359918-pattaya-drug-bust-unfolds-into-chaos-as-suspect-claims-police-ties/

Picture courtesy of Pattaya News A significant methamphetamine crackdown in Pattaya descended into chaos this week when a suspect unleashed panic on the streets, claiming to be the son of a police officer. This dramatic sequence of events played out following a tip-off from fed-up locals about rampant drug activity in Jomtien Soi 3. On May 5, led by Police Colonel Anek Sarathongyoo, Pattaya City police executed a sting operation targeting a known drug hotspot. Undercover officers, directed by Police Lieutenant Anek Prasitboon, successfully purchased 0.20 grammes of crystal meth, or "ice," from 28-year-old suspect Sutee Petchamlerd. Following the transaction, Sutee was swiftly apprehended. A subsequent search uncovered an additional 0.59 grammes of ice and a meth pill in his possession. The operation's scope widened as police conducted random drug tests on bystanders, resulting in four more individuals testing positive for meth use: Narachan Thongpha (42), Atthaphon Sriphako (37), Thanawat Makaew (27), and Charin Saengao (39). In addition, two more were arrested for possession—Sayan Namkam (45), with 0.65 grammes of ice, and Anantawut Phrombut (32), with 0.49 grammes of ice. All seven were taken to Pattaya City Police Station for further investigation and legal proceedings. Days earlier, on May 2, the same neighbourhood faced turmoil when a man purportedly linked to local drug activities went on a rampage, attacking civilians and causing traffic chaos by claiming his father was a police officer. The disturbance led to panic among residents, but the timely arrival of law enforcement officials traced the man's vehicle back to the area as part of the operation, unveiling deeper drug trafficking connections. During the dramatic arrests that followed, a dealer resisted, injuring a police officer before being subdued. Police Lieutenant Anek expressed that these arrests are a powerful deterrent, urging the public to continue reporting any drug-related activities through the police hotline or by dialling 191. These coordinated efforts aim to restore safety and order in Pattaya, as authorities crack down on pervasive drug operations with the community's aid. Adapted by ASEAN Now from The Thaiger 2025-05-06

Foreign Tourist's Outburst in Pattaya Sparks Theft Scare, Highlights Mental Health Picture courtesy of Pattaya police In South Pattaya, a department store was plunged into disarray yesterday after a foreign tourist's erratic behaviour led to fears of shoplifting. Pattaya City Police were dispatched following reports of a suspected theft, only to find the individual in the throes of a mental health crisis rather than committing any crime. Full Story: https://aseannow.com/topic/1359917-foreign-tourists-outburst-in-pattaya-sparks-theft-scare-highlights-mental-health/

Picture courtesy of Pattaya police In South Pattaya, a department store was plunged into disarray yesterday after a foreign tourist's erratic behaviour led to fears of shoplifting. Pattaya City Police were dispatched following reports of a suspected theft, only to find the individual in the throes of a mental health crisis rather than committing any crime. Eyewitnesses recounted the scene: the tourist was loudly speaking and wandering aimlessly, sparking suspicions among staff and shoppers. However, after police arrived and assessed the situation, it became clear the man required medical assistance, not police custody. He was subsequently transported to Pattaya Hospital for immediate psychiatric care by rescue teams. Police Colonel Anek Sarathongyoo, Superintendent of Pattaya City Police, underscored the importance of proper assessment in such incidents to prevent misunderstandings, assuring the public of their ongoing commitment to safety. Recent events in Pattaya have highlighted challenges with foreign visitors. Last week, a confrontation outside a convenience store saw two British men paying 15,000 baht in damages after a road altercation with a local motorcycle taxi rider. The dispute escalated when rubbish was thrown from a vehicle, leading to a scuffle that went viral online. In another instance of misconduct, a Chinese couple was apprehended after being caught having sex on a public footpath near Pattaya's Walking Street. The couple, who admitted to recording the act for pornographic purposes, now face charges of public indecency and unlawful filming. These incidents collectively emphasise the ongoing issues Pattaya faces with certain foreign visitors, straining local patience and resources. For any emergencies, citizens and tourists can contact Pattaya City Police at 082-7999-111 or dial 191, available around the clock. The identity and nationality of the foreign man involved in the department store incident remain undisclosed. Adapted by ASEAN Now from The Thaiger 2025-05-06

Luxury Pattaya Cruise Strives to Survive Amidst Plummeting Tourism Photo courtesy of Booking.com Ocean Sky Pattaya, a luxury dinner cruise once bustling with Chinese tourists, is now battling for survival as a sharp decline in visitors prompts widespread layoffs and an urgent business overhaul. The fallout has seen the cruise cut its workforce by 30% and contemplate reducing its fleet to a single vessel to manage costs amid dwindling Chinese arrivals. Full Story: https://aseannow.com/topic/1359916-luxury-pattaya-cruise-strives-to-survive-amidst-plummeting-tourism/

Photo courtesy of Booking.com Ocean Sky Pattaya, a luxury dinner cruise once bustling with Chinese tourists, is now battling for survival as a sharp decline in visitors prompts widespread layoffs and an urgent business overhaul. The fallout has seen the cruise cut its workforce by 30% and contemplate reducing its fleet to a single vessel to manage costs amid dwindling Chinese arrivals. Buncha Kullawanich, the cruise's executive, laid bare the financial turmoil, noting a significant downturn in tourist numbers starting early 2025. The situation worsened after two major incidents: the kidnapping of a Chinese actor using Thailand as a transit point to Myanmar and a catastrophic earthquake leading to a government building collapse. These events have marred Thailand's safety perception among tourists, exacerbating the decline in visitors. April, typically the peak of the tourism season, proved particularly disappointing—a stark indication of the crisis at hand. The repercussions extend beyond the decks of Ocean Sky, affecting Pattaya's entire tourism sector, which has long depended heavily on Chinese tourist groups. Many businesses echo similar struggles as they face significant visitor downturns. Determined to adapt, Ocean Sky Pattaya is shifting focus towards emerging markets including Indian, Russian, and Vietnamese tourists. The management plans to revamp the onboard experience, offering tailored entertainment and services to attract a more diverse international audience. Buncha emphasised the need for government intervention to restore Thailand’s tarnished image, urging quicker crisis management, enhanced communication, and proactive safety campaigns to restore tourism confidence. The cruise's struggle underscores the inherent risks of overreliance on a singular market, as evidenced by the current predicament with Chinese tourists. For Ocean Sky Pattaya, the path to recovery lies in diversification and innovation, alongside a supportive governmental framework to revive Thailand’s tourism sector and reassure global travellers of its safety and appeal. Adapted by ASEAN Now from The Thaiger 2025-05-06

PM Shinawatra Addresses Thaksin's Hospitalisation Controversy File photo for reference only Prime Minister Paetongtarn Shinawatra addressed ongoing concerns regarding former Prime Minister Thaksin Shinawatra's extended stay at the Police General Hospital, where he has been hospitalised on the 14th floor since returning to Thailand. Speaking to the press on Tuesday, Paetongtarn indicated that she has not received the Medical Council's request for information about Thaksin’s hospital stay. Full Story: https://aseannow.com/topic/1359915-pm-shinawatra-addresses-thaksins-hospitalisation-controversy/

File photo for reference only Prime Minister Paetongtarn Shinawatra addressed ongoing concerns regarding former Prime Minister Thaksin Shinawatra's extended stay at the Police General Hospital, where he has been hospitalised on the 14th floor since returning to Thailand. Speaking to the press on Tuesday, Paetongtarn indicated that she has not received the Medical Council's request for information about Thaksin’s hospital stay. When questioned about any possible foreknowledge of Thaksin's medical condition, the Prime Minister remarked, "If I told you the truth, would you believe me?" She confirmed, however, that Thaksin is indeed unwell and recently underwent surgery. The discourse comes amidst impending legal proceedings where the Supreme Court’s Criminal Division for Political Office Holders has summoned Thaksin to testify on June 13. This inquiry looks into whether his hospitalisation is an attempt to evade incarceration following his royal pardon-reduced one-year prison sentence for corruption-related charges. Paetongtarn dismissed theories about potential political motives aimed at disrupting coalition dynamics, asserting that the court's actions reflect procedural due process rather than speculative manoeuvres. She stated confidently that Thaksin would present the necessary evidence to clarify the situation. Touching on public scepticism over Thaksin’s health claims and alleged preferential treatment, Paetongtarn added, "People who doubt will continue to doubt, regardless of the evidence presented." She emphasised the need for resilience, highlighting her father's advancing age and slower recovery, saying, "Our family has been through a lot. We must stay strong." This scenario follows Thaksin’s return to Thailand in August 2023 after 15 years of self-exile, coupled with his immediate hospital admission, raising eyebrows and triggering a slew of petitions for official scrutiny. While previous petitions were dismissed, the high court's current investigation signals a serious reconsideration of prior dismissals, commanding involved parties to provide evidence justifying the hospitalisation. Apart from medical and judicial aspects, this case holds potential implications for public trust in Thailand’s justice system, as it could influence perceptions of the Pheu Thai Party, Thaksin’s political faction, and its ongoing friction with the conservative establishment. As the legal proceedings move forward, the outcome could reverberate across factional lines, shaping Thailand's political landscape and public sentiment. The Prime Minister also announced an upcoming 'Mind Month' to promote mental wellness, underscoring the need for emotional health and positivity amidst the controversies. Adapted by ASEAN Now from The Thaiger 2025-05-06

Thailand Launches "Hello, Ni Hao" Campaign to Attract Chinese Tourists Photo courtesy of Thai PBS World Tourism and Sports Minister Sorawong Thienthong has introduced the "Hello, Ni Hao" initiative, a robust strategy aimed at revitalising Thailand's appeal among Chinese tourists. Starting this month, the campaign will welcome over 300 Chinese media professionals and influencers to visit and promote Thailand’s diverse attractions via social media and press outlets. Full Story: https://aseannow.com/topic/1359914-thailand-launches-hello-ni-hao-campaign-to-attract-chinese-tourists/

Photo courtesy of Thai PBS World Tourism and Sports Minister Sorawong Thienthong has introduced the "Hello, Ni Hao" initiative, a robust strategy aimed at revitalising Thailand's appeal among Chinese tourists. Starting this month, the campaign will welcome over 300 Chinese media professionals and influencers to visit and promote Thailand’s diverse attractions via social media and press outlets. "This campaign is about rebuilding confidence and reshaping perceptions among Chinese travellers," Sorawong explained, eager to rejuvenate a once-dominant market for Thai tourism. Despite a slight dip in Chinese visitor numbers, tourism revenue rose to 952 billion baht between January 1 and April 28—a 4.73% increase from last year—buoyed by long-haul visitors from Europe and the USA. However, Sorawong stressed that reigniting interest among Chinese tourists remains a top priority. As a step towards this goal, the ministry plans to engage with the Chinese ambassador and potentially invite the Chinese tourism minister to Thailand, focusing on restoring the country's image and addressing misinformation. False narratives, like the untrue reports of organ trafficking in Pattaya, have tarnished Thailand’s safety reputation, prompting the need for swift governmental rebuttals. Sorawong reiterated the government's promise to crack down on transnational crime and the "grey capital" associated with illegal Chinese businesses operating locally. Enhancements to security include the new online TM6 system by Thai Immigration, aimed at efficiently screening high-risk travellers and streamlining border entry processes. Moreover, the campaign will align new key performance indicators for tourism, focusing not only on tourist numbers but also on spending per visitor, particularly targeting affluent Chinese travellers. A parallel domestic tourism stimulus plan is also under consideration, set to be submitted for Cabinet approval soon, part of a comprehensive strategy to boost both inbound and domestic travel throughout the year. With precise measures and international collaborations, Thailand hopes this initiative will significantly contribute to restoring the nation's stature as a vibrant, secure, and welcoming destination for Chinese tourists and beyond. Adapted by ASEAN Now from The Thaiger 2025-05-06

Bangkok Sets New Pet Ownership Rules to Curb Stray Animal Crisis Photo courtesy of Bangkok Post In a decisive move to address the burgeoning stray animal population, Bangkok will soon introduce a sweeping set of regulations under the BMA Ordinance on Animal Keeping and Release Control 2024. This comprehensive legislation, effective from 10th January next year, signals a concerted effort to manage and minimise stray dogs and cats within the city while encouraging responsible pet ownership. Full Story: https://aseannow.com/topic/1359910-bangkok-sets-new-pet-ownership-rules-to-curb-stray-animal-crisis/

Photo courtesy of Bangkok Post In a decisive move to address the burgeoning stray animal population, Bangkok will soon introduce a sweeping set of regulations under the BMA Ordinance on Animal Keeping and Release Control 2024. This comprehensive legislation, effective from 10th January next year, signals a concerted effort to manage and minimise stray dogs and cats within the city while encouraging responsible pet ownership. At the heart of these new rules is an emphasis on accountability for pet owners. All animals must be microchipped and registered with the authorities within 120 days of birth or 30 days following adoption. Pet owners will need to submit an array of documentation, including personal identification, proof of residence, and rabies or sterilisation certificates. These requirements are designed to create a robust system of identification and track the city’s pet population better. Additionally, the ordinance outlines strict guidelines for keeping dogs in public spaces: they must be leashed and wear ID tags. Certain breeds, known for strength or aggression—like Pit Bulls and Rottweilers—are subject to even tighter restrictions, demanding muzzling and necessitating handlers aged between 10 to 65 to ensure safe management in public. The ordinance also imposes a cap on the number of animals per household, ranging from one animal in compact condominiums (20 to 80 square metres) to six on more extensive properties. Notably, current proprietors exceeding these limits can retain their animals, provided they duly register them within the stipulated timeframe. Concerns linger about public awareness and the practicalities of enforcing these rules. Local residents, such as Thong Lor's Puchatr Guna-Tilaka, have expressed apprehension regarding information dissemination. Guna-Tilaka suggests increasing efforts to communicate with pet owners directly through community channels like markets, parks, and temples to ensure widespread understanding and support. Moreover, BMA Deputy Governor Tavida Kamolvej has reiterated that the new legislation will not be retroactive, allowing existing pet owners to meet these new expectations without undue burden. She emphasizes the importance of responsible pet care, advocating for regular vaccinations and neutering to control the population further. The challenges of Bangkok's rapidly increasing cat population—exacerbated in part by the lifestyle changes prompted by the Covid-19 pandemic—are also addressed. Cats, capable of producing litters multiple times a year, are viewed as a critical focus alongside dogs in reducing strays. In response to these challenges, the BMA plans to deploy mobile clinics and partner with veterinary groups to maximise reach and ensure understanding for all pet owners, facilitating compliance. Such initiatives will allow easy access to microchipping and health services, driving a culture of responsibility. Local animal welfare advocates have offered mixed reactions. Roger Lohnardt of the Thai Animal Guardians Association acknowledges the ordinance's ambition but points out potential loopholes, such as lack of stringent regulation on breeding and commercial pet sales. Meanwhile, Dayin Petcharat, founder of SOS Animal Thailand Foundation, sees this legislation as a significant step forward, especially if implemented with precision and support from mobile microchipping teams and alignment with broader breeder licensing laws. This law aims to enhance public health by reducing diseases spread by strays and fostering a sense of responsibility among pet owners. The ordinance’s success relies heavily on broad public cooperation and sustained efforts from the city’s authorities to offer continuous education and resources. Implemented with care and societal involvement, these measures promise a pivotal transformation in animal welfare standards in Bangkok, potentially setting a benchmark for other cities grappling with similar issues. Adapted by ASEAN Now from The Thaiger 2025-05-06

Thailand Grapples with Overtourism: Balancing Growth and Cultural Identity A view of Yaowarat Road which is a popular tourist spot in Bangkok | Photo by suzukii xingfu from Pexels Over the years, Thailand has evolved from a Southeast Asian gem to a global travel powerhouse, drawing millions annually. Its allure stems from breathtaking beaches, captivating cultural sites, and vibrant cities like Bangkok known for lively nightlife and culinary adventures. Yet, the rise of overtourism—a term describing the detrimental effects of excessive visitor numbers—is becoming a prominent concern for the nation. Full Story: https://aseannow.com/topic/1359908-thailand-grapples-with-overtourism-balancing-growth-and-cultural-identity/

A view of Yaowarat Road which is a popular tourist spot in Bangkok | Photo by suzukii xingfu from Pexels Over the years, Thailand has evolved from a Southeast Asian gem to a global travel powerhouse, drawing millions annually. Its allure stems from breathtaking beaches, captivating cultural sites, and vibrant cities like Bangkok known for lively nightlife and culinary adventures. Yet, the rise of overtourism—a term describing the detrimental effects of excessive visitor numbers—is becoming a prominent concern for the nation. The Rise and Reach of Thai Tourism For decades, the tourism sector has been a cornerstone of Thailand's economy, significantly contributing to national GDP and creating countless jobs. In recent years, however, the numbers have soared. The Thai government has set its sights on attracting more than 40 million tourists by 2025, a commendable ambition with substantial economic incentives. In 2019 alone, before the pandemic-induced tourism dip, Thailand welcomed nearly 40 million visitors. However, behind these booming figures lies a pressing issue. While tourism boosts the economy, overtourism threatens local communities, natural resources, and cultural heritage. Many residents and analysts worry this growth, left unchecked, could undermine the unique essence that initially drew visitors to the region. The Real Cost of Overtourism The implications of overtourism extend beyond crowded beaches and tourist hotspots. Everyday life for Thai citizens and expats faces disruption as public services, particularly transportation, become increasingly strained. Alessio, a content editor for Thaiger with deep ties to Thailand and Italy, articulates the struggle: "Every morning commute on the BTS or MRT feels like a battle. Trains are packed, often to the point where I can't board the first or even second train that arrives." In the bustling metropolises and serene islands alike, locals find themselves sidelined by economic forces catering to visitors. Businesses that once served community needs now pivot towards tourists, driving up prices and pushing out local patrons. Traditional markets give way to international chains, and the intimate local eateries risk being overshadowed by foreign-owned enterprises eager to capitalise on Thailand's tourism boom. "This growth is needed," Alessio admits, "but not at the expense of those who call Thailand home." It's a sentiment echoed by many who feel their lifestyles are upended for the sake of short-term tourist revenue. Cultural Erosion in the Wake of Growth Wrapped in this economic narrative is a cultural concern—overcommercialisation and cultural erosion. The vibrant, chaotic beauty of Thai life, known as the 'sabai sabai' approach, risks being sanitised. Instead of authentic experiences, many tourists encounter a diluted version of Thai culture, crafted to fit a global audience's expectations. Alessio reflects this sentiment, noting how parts of Thailand, particularly in urban centres, present a "heavily sterilised" version of the country's culture. "You walk through some areas and could be forgiven for thinking you're in any major city, dominated by the same chains, not the unique spirit Thailand is known for," he observes. Beyond this cultural shift, there's a pressing need for understanding and respect between visitors and locals. While the Thai people are known for their hospitality, the influx of tourists sometimes brings challenges, such as cultural disrespect or ignorant behaviours that clash with local customs. Shifts in Tourism Patterns Interestingly, amid this boom, signs indicate shifts in tourist destinations. Rising costs have prompted some to seek alternatives, with countries like Vietnam offering similar charms at a lower price point. This dynamic adds pressure on Thailand to balance its desire for tourism revenue with the need for sustainable practices. Thailand's latest strategies include promoting lesser-known destinations beyond the well-trodden paths of Bangkok, Phuket, and Chiang Mai. The goal is to disperse visitor traffic and reduce the concentrated pressure on popular areas. There's also a growing call for tourists to engage in cultural sensitivity training and eco-friendly practices, promoting a more harmonious coexistence with locals and the environment. A Call for Responsible Tourism The solution to overtourism lies not only in government policy but also in the hands of tourists themselves. Visitors are encouraged to step into the role of cultural ambassadors, fostering mutual respect and learning about the traditions and etiquettes, such as Kreng-Jai and 'saving face'. Alessio stresses the importance of this, highlighting that "every visitor has the power to impact how their country is perceived abroad". Promoting genuine cultural exchange and encouraging tourists to explore beyond the superficial experiences can help sustain Thailand's allure for future generations. Thailand's Path Forward In tackling overtourism, Thailand faces a delicate balance: sustaining economic benefits from tourist arrivals while protecting its cultural heritage and quality of life for its residents. As the world becomes more interconnected, understanding and empathy will play crucial roles in ensuring tourism remains a positive force. Thai officials and communities alike recognise that while diversity brought by tourism enriches the nation, it must not come at the cost of losing its identity. Through thoughtful strategies and an emphasis on responsible travel, Thailand hopes to preserve its intrinsic beauty, charm, and cultural significance, ensuring it remains a must-visit destination not just for its sights, but for the rich, unfettered experiences it offers. Let's ensure that Thailand's authentic beauty and spirit continue to shine bright for all who have the privilege to visit and experience it. Adapted by ASEAN Now from The Thaiger 2025-05-06

Israeli Tourist Sparks Outrage Over Shoe Rule Dispute in Thailand Picture courtesy of MGR Online An Israeli tourist's refusal to adhere to a "shoes off" rule in a Koh Pha Ngan café has stirred a social media storm, highlighting growing tensions surrounding tourist behaviour in Thailand. The incident, captured on a 15-second video shared by the Koh Pha Ngan Conscious Community Facebook page, shows the tourist engaging in a verbal altercation with café staff after being asked to remove her footwear before entering. Full Story: https://aseannow.com/topic/1359907-israeli-tourist-sparks-outrage-over-shoe-rule-dispute-in-thailand/

Picture courtesy of MGR Online An Israeli tourist's refusal to adhere to a "shoes off" rule in a Koh Pha Ngan café has stirred a social media storm, highlighting growing tensions surrounding tourist behaviour in Thailand. The incident, captured on a 15-second video shared by the Koh Pha Ngan Conscious Community Facebook page, shows the tourist engaging in a verbal altercation with café staff after being asked to remove her footwear before entering. The video, now widely circulated online, begins with the woman asserting that Israeli tourists play a crucial role in bolstering Thailand's economy. Instead of following the simple request, she suggested that their contribution to tourism should exempt her from such local customs. This disregard for the cultural norm of removing shoes—a common practice meant to maintain cleanliness and show respect—sparked immediate backlash. Viewers, both Thai and international, quickly condemned the behaviour as entitled and disrespectful. The incident fuelled existing frustrations, as Israeli tourists have recently been at the centre of several similar controversies throughout Thailand, with locals calling for more respect from their international guests. After the footage went viral, the tourist released a statement attempting to explain her actions. In a defensive narrative, she argued that her comments were misinterpreted. Her statement read, "I was trying to emphasise how much Israelis contribute to the Thai economy, not to belittle the culture." She added that she had received verbal and physical aggression from others at the café and stressed that her footwear was kept on only because of foot pain. She also claimed that the person who filmed the encounter was another customer, not a staff member, and maintained that she had initially been given permission to keep her shoes on by the café personnel. The tourist further accused those who recorded the disagreement of distorting the situation and omitting the context of her alleged mistreatment. Despite her explanation, the apology has largely fallen on deaf ears. Critics argue that her attempt to shift blame and context only exacerbates negative perceptions of Israeli tourists, who have been criticised for frequent disruptive behaviour in the region. The incident has ignited broader discussions on social media about the need for tourists to respect local customs and the potential long-term impact such disputes could have on Thailand's tourism industry. As tension mounts, many wonder what measures can be implemented to foster mutual respect and understanding between local communities and their international visitors. Adapted by ASEAN Now from The Thaiger 2025-05-06

File photo for reference only The National Assembly of Vietnam began its 9th session with an agenda dedicated to amending and supplementing the Constitution and related laws to optimize the nation's organizational frameworks. Chairman Tran Thanh Man urged deputies to provide thoughtful and responsible input, underscoring the session's historic nature and significant implications for the country. Taking place in two phases, the session aims to conclude by June 30 and respond swiftly to the policies set out by the Party Central Committee and its Politburo and Secretariat. The amendments focus on streamlining the organizational apparatus, restructuring administrative units, and organizing a two-level local administration model, thereby fostering a robust legal framework for growth. The constitutional adjustments target eight of the Constitution's 120 articles, emphasizing the importance of finalizing these changes by June 30 for enactment by July 1. Chairman Man highlighted the balance needed between urgency and thoroughness and called for public consultation throughout the amendment process. The restructuring of the political system’s organizational apparatus and local administration underscores the developments, aligning with recent Party policies supported by the public. The session will also address socio-economic development, evaluate the state budget, and propose practical, high-impact solutions for national challenges. Chairman Man stressed the importance of resource allocation for science, technology, digital transformation, and achieving an economic growth rate of 8% or higher. Deputies are expected to thoroughly assess government reports, acknowledging areas needing improvement, and propose viable solutions for sustained national development. Adapted by ASEAN Now from VN Express 2025-05-05

File photo for reference only In a landmark operation, Ho Chi Minh City police have dismantled a massive drug trafficking network, arresting 27 individuals and confiscating 245 kilograms of narcotics, as part of an expanded investigation into a smuggling ring involving airline attendants. This operation marks the largest drug bust in the city's history, with a total of 1,529 arrests. The investigation, which began in March 2023, initially focused on four Vietnam Airlines attendants caught smuggling over 11 kilograms of ecstasy, cocaine, and ketamine hidden in toothpaste tubes. They were intercepted upon arrival from France at Tan Son Nhat International Airport. Although the attendants claimed ignorance of the illicit contents and were subsequently released, this discovery triggered a broader investigation. The police uncovered two major trafficking rings operating between Ho Chi Minh City and Binh Duong Province, particularly active during holidays. On April 24 and 25, the authorities detained 27 suspects and seized substantial drug quantities. Names of the detainees remain undisclosed. Investigators traced the operation to Nghe An in Central Vietnam, identifying key leaders responsible for coordinating drug shipments via Noi Bai Airport and subsequently through Tan Son Nhat Airport, utilizing the airline attendants for transport. Spanning 10 months, the comprehensive investigation has dismantled 150 drug rings across multiple provinces. Police have apprehended 381 individuals and confiscated 130 kilograms of drugs. The operation also revealed 3,000 financial accounts used by the criminal syndicates, linked to transactions exceeding VND22,000 billion. Expanding beyond initial targets, over 500 sub-network branches were neutralized across 36 provinces. This effort culminated in the arrest of 1,529 suspects and the seizure of 568.5 kilograms of drugs, 12 firearms, 67 rounds of ammunition, three grenades, and additional contraband. Drug trafficking transactions have reportedly surpassed VND29,000 billion. In recognition of the outstanding efforts by the police and all involved units, the Ministry of Public Security awarded commendation letters and financial incentives. The remarkable success of this operation garnered further accolades from both the Ministry and the Prime Minister, highlighting the significant contribution to national and regional security. Adapted by ASEAN Now from VN Express 2025-05-05