I think the novelty is what got him the views. Unfortunately novelty wears thin eventually, and there already is so much content available on tik thing and Uboob that it will be hard not to fall kn a rut. If he and his wife are uni graduates and dont have too thick an accent their best bet is TEFL'ing anx maybe their kids can get a free education. He chose the long and winding road... hope it works out his family's future is at stake.