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True Corporation spearheads AI utilisation for automation

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True Corporation, led by Deputy Chief Executive Sharad Mehrotra, is positioning itself at the forefront of artificial intelligence (AI) utilisation with ambitious plans for widespread automation and paperless operations. The company’s recent hybrid conference, AI Gets Good, highlighted the critical need for an integrated approach that blends technology, people, and ethics.


Accenture research indicates that language-based AI could augment around 40% of all working hours, prompting True to employ machine learning in customer services. This implementation not only reduces errors but also safeguards customer data.

 

True’s commitment to responsible AI usage is underscored by its four guiding principles: AI should benefit humans, avoid discrimination, respect customer data and the law, and its decisions must be explainable.


Future goals are impressive, with True Corporation aiming to enable 100% of its shops, along with those of Total Access Communication (DTAC), to go paperless by this year. By 2027, the company is targeting 100% automation of all routine tasks.

 

by Alex Morgan

Sharad Mehrotra. Photo: masalathai.com

 

Full story: The Thaiger 2023-11-29

 

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34 minutes ago, webfact said:

True’s commitment to responsible AI usage is underscored by its four guiding principles: AI should benefit humans, avoid discrimination, respect customer data and the law, and its decisions must be explainable.

 

:cheesy:

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