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‘Beach Queen’ beauty pageant to lure tourists back to Phuket

BANGKOK: -- Thai Airways International Plc (THAI) plans to organise the Beach Queen Beauty Contest 2005 in Phuket and Krabi in order to bolster tourism along the west coast.

THAI president Kanok Abhiradee said that due to the tourism slump and low season, THAI had been appointed by the government to help revive Andaman Sea tourism.

He said the Beach Queen contest would be held in phases from July through October, with plans for the event to be held every year in the southern Andaman. The event will be open to women between the ages of 18 and 25 from all over the world, but the first round taking place in Krabi will be limited to Thais.

The winner and first runner-up of the first round will join a contest to be held on October 1, 2005 at Patong Beach in Phuket, which will include foreign contestants.

The selection of overseas participants will be conducted through THAI offices abroad.

The winner of the contest will receive a cash prize of US$10,000 (Bt420,000) as well as first-class transportation and accommodation in Phuket or Krabi.

--The Nation 2005-07-20

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