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Google Introduces A New Image Compression Format - WebP

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Google introduces a new image compression format - WebP

Most of the common image formats on the web today were established over a decade ago and are based on technology from around that time. Some engineers at Google decided to figure out if there was a way to further compress lossy images like JPEG to make them load faster, while still preserving quality and resolution.

As part of this effort, we are releasing a developer preview of a new image format, WebP, that promises to significantly reduce the byte size of photos on the web, allowing web sites to load faster than before.

More information here: http://googlecode.blogspot.com/2010/09/webp-new-image-format-for-web.html

would I be able to start uploading images in webp fornat?

Well was going to just give a try, then noticed this on the Google download page!

Supported platforms

  • Linux x86 (64-bit)
  • Windows coming soon

I guess Mac users later!!!! ;)

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