Seo And Web Marketing

[lily128]

Hi all,

Recently i have been interested in SEO and reading about it. For my little understanding, there are many different ways to bring a website to top of Seach Engines in SEO and it requires a lots of works. So what i am wondering is if there is any possibilities to bring a page to the top without doing that much in SEO? I mean if there is any other things out of SEO that can affect the page rank and traffic?

Dont know if im making any sense as im quite new in this. Feel free to post your ideas pls. I like to have a group of friends who like this kind of thing on facebook. You will know how to find me there

Cheers,

[Crushdepth]

So what i am wondering is if there is any possibilities to bring a page to the top without doing that much in SEO? I mean if there is any other things out of SEO that can affect the page rank and traffic?

Yep there's one very good way - publish original and useful content or services and structure your pages in a logical sequence. This is by far the best way to improve your search engine rankings as people will link to you organically and this is exactly what search engine algorithms are designed to reward. SEO is but icing on the cake. Its importance is secondary to content. To some extent SEO is an attempt to game the system and that is exactly what search engines *don't* want to reward. Search engines are evolving resistance to attempts to manipulate rankings and this will increase with time.

To put it plainly, if the content of your website sucks then no amount of SEO can help you

Getting to the top...well, that also depends on how competitive your subject area is and also what search terms you are interested in. If you intend to sell viagra to men suffering from erectile dysfunction or 'meds' of any description you can basically forget it. But if you have highly original content you will find it very easy to get to the top even if your site is not actually popular by virtue of the fact that there is less competition. That doesn't necessarily mean that a lot of people go there, it just means they are easy to find

The other thing I feel compelled to point out is that most technical SEO (not including backlinking which is better termed 'marketing', or when conducted by SEO consultants outsourcing to India, 'spamming') is simply a matter of following good practice in web design. Most of it is common knowledge amongst competent webmasters, ignore anyone that tells you it is black magic.

Bottom line - provide good content and services and make an effort to follow good web design practices, and do some marketing if you're a commercial outfit. You can do 95% of it yourself. If your site starts to attract serious traffic and you are serious about it, then take a look at SEO.

Usually some SEO consultants will now post patronising rebuttals claiming that any view more than 2 months old is ancient history and imply that they have secret knowledge of how all the latest tweaks to all the different secret search engine algorithims work (which they don't), and that therefore they deserve to be paid some ridiculous sum for their black art.

[bangkokcitylimits]

This was an interesting SEO discussion started by me few weeks ago.

Edited November 22, 2010 by bangkokcitylimits

[innerspace]

So what i am wondering is if there is any possibilities to bring a page to the top without doing that much in SEO? I mean if there is any other things out of SEO that can affect the page rank and traffic?

Yep there's one very good way - publish original and useful content or services and structure your pages in a logical sequence.

I wouldn't call that a way of getting to the top without doing SEO. I would call that on page SEO.

Content writing and page structure is as much a part of SEO as backlinks etc.

In answer to the original poster - yes there are 2 ways:

1) Find a low competition search phrase and buy the .com domain exactly matching the search phrase.

Trouble is, if competition is high, this won't be enough - if competition is low, the amount of visitors is also likely to be low.

2) Paid advertising. Google adwords is the biggest but many options exist.

They provide an instant boost of visitors, but the moment you stop paying the visitor count drops to zero.

The best strategy is to use paid advertising to get visitors and hopefully customers straight away.

Then start an SEO campaign to gradually build up the number of visitors that you aren't having to pay for.

Eventually you will be able to decide whether to stop the paid advertising and rely on natural search, or keep it for the extra income boost.

What you spend depends on how competitive your market is, how much you want to do yourself and how much of a profit margin your site has.

[101734]

So what i am wondering is if there is any possibilities to bring a page to the top without doing that much in SEO? I mean if there is any other things out of SEO that can affect the page rank and traffic?

Yep there's one very good way - publish original and useful content or services and structure your pages in a logical sequence. This is by far the best way to improve your search engine rankings as people will link to you organically and this is exactly what search engine algorithms are designed to reward. SEO is but icing on the cake. Its importance is secondary to content. To some extent SEO is an attempt to game the system and that is exactly what search engines *don't* want to reward. Search engines are evolving resistance to attempts to manipulate rankings and this will increase with time.

To put it plainly, if the content of your website sucks then no amount of SEO can help you

Getting to the top...well, that also depends on how competitive your subject area is and also what search terms you are interested in. If you intend to sell viagra to men suffering from erectile dysfunction or 'meds' of any description you can basically forget it. But if you have highly original content you will find it very easy to get to the top even if your site is not actually popular by virtue of the fact that there is less competition. That doesn't necessarily mean that a lot of people go there, it just means they are easy to find

The other thing I feel compelled to point out is that most technical SEO (not including backlinking which is better termed 'marketing', or when conducted by SEO consultants outsourcing to India, 'spamming') is simply a matter of following good practice in web design. Most of it is common knowledge amongst competent webmasters, ignore anyone that tells you it is black magic.

Bottom line - provide good content and services and make an effort to follow good web design practices, and do some marketing if you're a commercial outfit. You can do 95% of it yourself. If your site starts to attract serious traffic and you are serious about it, then take a look at SEO.

Usually some SEO consultants will now post patronising rebuttals claiming that any view more than 2 months old is ancient history and imply that they have secret knowledge of how all the latest tweaks to all the different secret search engine algorithims work (which they don't), and that therefore they deserve to be paid some ridiculous sum for their black art.

Blimey you sound like you know what your talking about.

Can you give us some examples of competitive keywords or keyword phrases you have got a domain to page 1 for simply by publishing original and useful content and then thousands of other websites have found your amazing content and decided to throw a link at your site for free?

Please do give some examples it would be very interesting...

[danbradster]

So what i am wondering is if there is any possibilities to bring a page to the top without doing that much in SEO? I mean if there is any other things out of SEO that can affect the page rank and traffic?

Yep there's one very good way - publish original and useful content or services and structure your pages in a logical sequence. This is by far the best way to improve your search engine rankings as people will link to you organically and this is exactly what search engine algorithms are designed to reward. SEO is but icing on the cake. Its importance is secondary to content. To some extent SEO is an attempt to game the system and that is exactly what search engines *don't* want to reward. Search engines are evolving resistance to attempts to manipulate rankings and this will increase with time.

To put it plainly, if the content of your website sucks then no amount of SEO can help you

Getting to the top...well, that also depends on how competitive your subject area is and also what search terms you are interested in. If you intend to sell viagra to men suffering from erectile dysfunction or 'meds' of any description you can basically forget it. But if you have highly original content you will find it very easy to get to the top even if your site is not actually popular by virtue of the fact that there is less competition. That doesn't necessarily mean that a lot of people go there, it just means they are easy to find

The other thing I feel compelled to point out is that most technical SEO (not including backlinking which is better termed 'marketing', or when conducted by SEO consultants outsourcing to India, 'spamming') is simply a matter of following good practice in web design. Most of it is common knowledge amongst competent webmasters, ignore anyone that tells you it is black magic.

Bottom line - provide good content and services and make an effort to follow good web design practices, and do some marketing if you're a commercial outfit. You can do 95% of it yourself. If your site starts to attract serious traffic and you are serious about it, then take a look at SEO.

Usually some SEO consultants will now post patronising rebuttals claiming that any view more than 2 months old is ancient history and imply that they have secret knowledge of how all the latest tweaks to all the different secret search engine algorithims work (which they don't), and that therefore they deserve to be paid some ridiculous sum for their black art.

Blimey you sound like you know what your talking about.

Can you give us some examples of competitive keywords or keyword phrases you have got a domain to page 1 for simply by publishing original and useful content and then thousands of other websites have found your amazing content and decided to throw a link at your site for free?

Please do give some examples it would be very interesting...

I agree with him. I am page 1 for 'Letterheads' with only quality content to jump start the organic link growth. Single word search phrases are the hardest to optimize for in my opinion.

When you're relying on organic link growth to increase your ranking for a competitive keyword...it can be slow, 1+ years. Add in some marketing and it could be months instead of years to attain the competitive phrase. If you target a lower competition phrase though it is usually just days.

[siamect]

Some basic guide lines for the technical part of SEO for Drupal is here

http://www.dogstar.org/drupal/content/drupal-6-seo-drupalcamp-colorado

I think most of it can be interpreted for other frameworks as well.

But this is only the technical parts....

Martin

[lily128]

Yes i also heard from many other people that good contents are quite useful. Another thing is i have looked at other websites' SEO and some of them dont have any headings. Why is that and does it matter at all with that?

[Cloggie]

Sorry, very strange, not anymore now....

Edited November 25, 2010 by Cloggie

[lily128]

Thanks guys for all your information. I have another quesion is how many keywords set that are enough to work on or does it depend on the business? Pls let me know soon.