They were made from the novels. Action movies are loved by millions, no matter how unrealistic some get. J.K. Rowling did this with Harry Potter, making instant millionaires out of child actors and herself a billionaire. People love fantasy, and Bond is a fantasy to women who like the rugged type heroes, even if they are players they should despise. One reason they like the bad boys, which is dumb but is what it is. Men love the action, and women love the romance, though one sided again. Like Wingate pointed out also, they lately have more women liking them, seeing Bond put in his place by a strong woman in M.
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