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Marketing Manager


GolfAsian

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Marketing Manager

Established in 1997, Golfasian is the leading golf tour operator in Thailand, Vietnam, Malaysia, Cambodia, Indonesia, Laos & Myanmar.

With the continuous growth of our online presence, we are looking for an experienced Marketing Manager to join our Business Development team based in Bangkok.

 

Your main responsibilities as a Marketing Manager will be:

  • Support with the development of e-commerce campaigns (create landing pages for specific markets/products, create targeted newsletters for specific markets/products, create targeted social media campaigns for specific markets/products)
  • Run our daily social media posts/campaigns and setup/manage highly targeted (Facebook) ad campaigns and be responsible for ensuring a high performance of these campaigns
  • Support with development/enhancement of website technologies (chat, canned responses, mobile responsiveness, speed, intuitive UI)
  • Create and continuously update auto-responders of our marketing automation tools
  • Support the development and maintenance of new websites (mostly WordPress sites), old websites and sub-sites based on the online marketing directive by the management
  • Work with members of the sales/marketing team to acquire content for tours/golf courses and develop compelling landing pages and email campaigns
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Instrument conversion points and optimize user funnels
     

Required Skills/Experience:

  • Excellent level of English
  • Degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Experience in setting up and optimizing Google Adwords + FB Ad campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Preferred but not required experience in onlinetourism.
     

Only those with a possession of the required Digital Marketing and technical knowledge and a genuine interest in joining a professional travel company for longterm commitment need apply. If you would like the opportunity to be part of a dynamic and successful team, please send your resume in English, a recent photograph and salary requirements by email to: [email protected]

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