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Russian, Malaysian markets show promise for Thai SMEs


webfact

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Russian, Malaysian markets show promise for Thai SMEs

 

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BANGKOK (NNT) - The Office of SMEs Promotion (OSMEP) has highlighted Russia and Malaysia as promising markets for Thai SMEs due to strong export performance despite disruptions from COVID-19 pandemic.

 

A seminar on business opportunities for Thai SMEs midst COVID-19 has been held at the OSMEP and Khon Kaen University’s E-Saan Center for Business and Economics Research ECBER. Russia, Malaysia, Myanmar, and Cambodia were listed as promising markets for Thai SMEs, with particular focus given to Russia and Malaysia.

 

OSMEP Deputy Director General Wimonkan Kosumas said today the value of Thai exports to Russia and Malaysia in the first seven months of this year declined only 4.63 percent year-on-year, with a total amount of some 87 billion baht, showing even more potential for Thai products.

 

As for the Russian market, Ms Wimonkan said young people in Russia tend to make their purchases online, with herbal products being the most popular, followed by electronics and gadgets, pet products, office supplies, construction supplies, home decor, food, books, perfume and cosmetics, as well as cars and parts. This presents opportunities for Thai businesses to feed in quality products from Thailand, which will need new packaging and product labeling in the local language.

 

For Malaysia, the OSMEP deputy chief said consumers now tend to purchase items at convenience stores and online, with pricing playing the greatest role in their purchasing decisions. Businesses will have to make sure their product pricing is competitive, and that they can deliver quality products to customers promptly. He added that Thai businesses that wish to enter the Malaysian market will have to find suitable transportation within their cost range.

 

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5 hours ago, webfact said:

As for the Russian market, Ms Wimonkan said young people in Russia tend to make their purchases online, with herbal products being the most popular, followed by electronics and gadgets, pet products, office supplies, construction supplies, home decor, food, books, perfume and cosmetics, as well as cars and parts. This presents opportunities for Thai businesses to feed in quality products from Thailand, which will need new packaging and product labeling in the local language.

Products probably purchased from China and re-sold.

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47 minutes ago, hotchilli said:

Products probably purchased from China and re-sold.

I'd rather buy off Aliexpress than Lazada because the Chinese at least bother to list and describe their products in English.   Well some Lazada sellers do but a lot do not.  And Russian buyers with English second language would probably prefer Aliexpress as a result. 

Edited by Grumpy John
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6 minutes ago, Grumpy John said:

I'd rather buy off Aliexpress than Lazada because the Chinese at least bother to list and describe their products in English.   Well some Lazada sellers do but a lot do not.  And Russian buyers with English second language would probably prefer Aliexpress as a result. 

Easy to get English on Lazada, just right click at the top of the page, then click translate to English, simple, if i can do it anybody can.????????????

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2 hours ago, hotchilli said:

Products probably purchased from China and re-sold.

Exactly most of the Thai online sellers are just import low quality products from AliExpress and doubling the prices for Thai consumers who can’t figure out how to order them for themselves or don’t have credit cards, so need transfer and send slip by LINE. 
 

Countries have also started doing what Thailand is trying to do, i.e. tax foreign vendors selling into their country.

 

Russia is a huge e-commerce market. Consumers there are already very savvy about ordering from the US, Europe and China. Russia is the biggest market for freight forwarders like Shipito that gives shoppers a US shipping address to get around US shipping only vender restrictions and then sends on. 
 

What does Thailand produce that would be if interest to these consumers?

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