Jump to content

Philippines tourism video used pictures of ‘rice terraces in Indonesia and dunes in Brazil’


Social Media

Recommended Posts

image.png

 

The Philippine Tourism Authority said it had launched an investigation after images from other countries appeared in a video promoting the resort. The archipelago's national tourism department removed the promotional video shortly after it was uploaded to Facebook after a Filipino blogger pointed out its inappropriateness. The travel video is part of the Department of Tourism's $900,000 (£7.08,298) "Love the Philippines" campaign launched on June 27.

“As one of the many other forthcoming components of the launch of the enhanced tourism campaign, the DOT’s contracted agency, DDB Philippines, prepared and published an audiovisual presentation which has recently been the subject of scrutiny on the alleged use of non-original shots in certain parts of the AVP,” the DOT said in a statement.
In a statement, advertising agency DDB "deeply apologized" to the Ministry of Tourism and admitted it was a "regrettable oversight" on their part. "While the use of archival footage in emotional videos is an industry standard, the use of foreign archival footage is an unfortunate oversight by our agency," DDB Philippines said, adding that the agency should have followed proper review and approval procedures "The use of foreign footage in an advertising campaign in the Philippines is highly inappropriate and contrary to the goals of the Department of Transportation," the statement said. The ad agency explained that no public funds were used for the video as it was an initiative of the DDB. The tourism ministry said it was investigating the "alleged use of unoriginal footage", adding that the agency had vouched for the originality of the video.
 
 

FULL STORY

image.png

 
asean-now-logo.png
 
  • Love It 1
Link to comment
Share on other sites


I seem to recall over last couple of decades Thailand would quite often use photos from other countries to promote tourism. Is my memory faulty in this regard?

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Recently Browsing   0 members

    • No registered users viewing this page.








×
×
  • Create New...