Precisely that.
‘Brand Musk’ is arguably his best invention, it underpins the overpricing of businesses he controls.
For some months now the criticism and examination of Musk has increased, this inevitably undermines his personal branding and threatens the overpriced value of his businesses.
He’s courting trouble tgat he can’t control.
https://finance.yahoo.com/news/tesla-stock-plunge-analyst-172316404.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvLnRoLw&guce_referrer_sig=AQAAAH7Q_Y0_lO3aDkj39tSArAaOBPspPZeyMzwlOra_wSbI-OaeRQ2XVcYN8V-8MM4dqJJDvk-9WObkYSQm03qF1lw3aukp9ZZPmKkJfJ1ZpkKAz0Icerbbt19PnAfIOlqyAODtH9J5dthz-rXl6UrR6TjdnwjJxhf5vZcvvLBdtKGX