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THAILAND LIVE Thailand Live Sunday 29 June 2025
TAT Launches “Train Journey to the Southern Soul” Campaign Picture courtesy of Kaoded. The Tourism Authority of Thailand (TAT), in collaboration with the State Railway of Thailand (SRT), Krungthai Card Public Company Limited (KTC), Bangkok Airways, the Thailand Gastronomy Network, and other partners, has officially launched the project “Train Journey to the Southern Soul: Flavours + Tracks, Culinary Happiness of the South.” The campaign invites travellers to explore the charm of Southern Thailand via rail, immersing themselves in nine signature Thai flavours and local cultural experiences. Full story:https://aseannow.com/topic/1365097-tat-launches-“train-journey-to-the-southern-soul”-campaign/ -
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Tourism TAT Launches “Train Journey to the Southern Soul” Campaign
Picture courtesy of Kaoded. The Tourism Authority of Thailand (TAT), in collaboration with the State Railway of Thailand (SRT), Krungthai Card Public Company Limited (KTC), Bangkok Airways, the Thailand Gastronomy Network, and other partners, has officially launched the project “Train Journey to the Southern Soul: Flavours + Tracks, Culinary Happiness of the South.” The campaign invites travellers to explore the charm of Southern Thailand via rail, immersing themselves in nine signature Thai flavours and local cultural experiences. Mr. Apichai Chatchalermkit, Deputy Governor for Domestic Marketing at TAT, stated that one of TAT’s key objectives is to promote balanced and sustainable tourism. Rail travel is an environmentally friendly infrastructure that helps drive regional economic growth and spreads tourism opportunities to lesser-known destinations. This initiative serves as a prototype of connected travel, where cuisine, culture and lifestyle converge, particularly in the South, where many untapped resources remain to be discovered. Mr. Avirut Thongnet, Deputy Governor of the State Railway of Thailand, noted that Thai railways are undergoing a transformation to become not just a transportation system between cities but also a cultural bridge connecting travellers to local communities. SRT is committed to upgrading routes, stations and travel experiences to national standards, supporting railways as a sustainable travel backbone. Mrs. Marisa Sukosol Nunbhakdi, Chair of the Sub-Committee on Tourism Industry Promotion under the National Soft Power Development Committee, emphasised that food is not just about taste, but a cultural language that connects people to places and memories. “Railways bring travellers into communities and flavours open the door to the heart of culture. Merging these creates a rich, emotive narrative that embodies local essence,” she said, highlighting the depth of storytelling in this project through nine flavours across nine routes. Asst. Prof. Dr. Jutamas Wisansing, Executive Chair of Perfect Link Consulting Group and the Thailand Gastronomy Network, stated that Thailand tells its stories not only through books or videos but also through flavours and journeys. “Railways are lifelines of the South, and food is a cultural expression of beliefs, feelings, and wisdom. The pairing of nine Southern railway routes with nine distinct Thai tastes creates a borderless story accessible to everyone,” she said. Ms. Warittha Patanarach, Chief Marketing Officer at KTC, remarked that KTC is committed to supporting Thailand’s economic and tourism growth by connecting travellers to meaningful journeys. “This project offers a fresh travel experience and is a strategic way to promote in-depth Southern tourism through valuable spending and access to local services throughout the journey.” Ms. Ploenpis Kosoluyutsakarn, Director of Tourism Promotion and Partnerships at Bangkok Airways, said the airline supports seamless travel experiences. “This initiative exemplifies the concept of ‘Seamless Connectivity’ by integrating rail, road, boat, and air travel. Bangkok Airways, with its extensive routes to major and emerging destinations in the South, is proud to contribute to making travel smoother and more diverse.” The “Train Journey to the Southern Soul” campaign aligns with the growing global trend of sustainable travel, highlighting environmentally conscious journeys filled with cultural storytelling through food. The initiative celebrates nine taste profiles, sweet, salty, spicy, sour, bitter, aromatic, astringent, rich and balanced, across nine distinct routes: 1. Chumphon – The Salty Adventure Route: Featuring beachside cycling, paddle boarding, and sea-based exploration. 2. Wellness Escape in Ranong: A tranquil journey centred on natural healing and rejuvenation. 3. Two-Wheel Delight (Chumphon–Ranong): A cycling route offering scenic views and fresh coastal air. 4. Phatthalung – Fam For Fun: A relaxing group getaway with early-morning boat rides in the bird-rich Thale Noi wetlands. 5. Hat Yai All Day All Night: A full-spectrum city tour showcasing diverse Southern flavours and culture via the Songkhla Gastronomy Network. 6. The Three Ages of Songkhla: A journey through ancient quarters, Chinese heritage and the romantic lakeside atmosphere. 7. Songkhla’s Hidden Gems: Discover off-the-beaten-path districts like Bang Klam, Na Mom and Sadao, featuring forest honey tastings, local delicacies and panoramic views from Khuan Khan Lao. 8. Rail / Boat / Fly: A connectivity-focused route from Chumphon to Koh Tao, Koh Phangan, and Koh Samui, perfect for marine lovers and food explorers. 9. Signature Southern Flavours: A pilot route exploring key railway stations paired with the region’s unique culinary identities. To engage travellers further, the campaign features a 3-month challenge series, running from 1 July to 30 September 2025. The first challenge, Collector Hunter, rewards participants with exclusive art pieces for booking train tickets on any Southern route. Travellers can explore the full details of all nine routes and reserve one of the five curated trips with Gastro Club by Thailand Gastronomy Network at www.thailandgastronomynetwork.com starting 1 July 2025. This innovative initiative promises to revitalise interest in rail travel while celebrating Thailand’s rich culinary and cultural heritage, with every bite and every journey track leading to the Southern soul. Adapted by Asean Now from Kaoded 2025-06-29 -
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THAILAND LIVE Thailand Live Sunday 29 June 2025
Engineering Student Dropout Leads Scam Gang, Defrauds Victims of Over 20 Million Baht Picture courtesy of Matichon. Police have arrested three men, including a former computer engineering student who failed to complete his studies, for orchestrating a sophisticated nationwide scam involving fraudulent credit card applications. The criminal operation is believed to have caused losses of at least 20 million baht and funded a luxurious lifestyle involving luxury cars, gambling and high-end living. Full story:https://aseannow.com/topic/1365096-engineering-student-dropout-leads-scam-gang-defrauds-victims-of-over-20-million-baht/ -
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Report Thai Teen’s Harrowing Escape from Cambodian Scam Operation
Is that an oxymoron? Ignore that. I thought it said IN Bangkok... and now I can't delete. I feel so silly. -
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Crime Engineering Student Dropout Leads Scam Gang, Defrauds Victims of Over 20 Million Baht
Picture courtesy of Matichon. Police have arrested three men, including a former computer engineering student who failed to complete his studies, for orchestrating a sophisticated nationwide scam involving fraudulent credit card applications. The criminal operation is believed to have caused losses of at least 20 million baht and funded a luxurious lifestyle involving luxury cars, gambling and high-end living. The suspects, identified only as Mr. Krongrat (29), Mr. Kritnai (28) and Mr. Papanthit (30), were apprehended under arrest warrants issued by Songkhla Provincial Court on 11 June 2025. They face charges including public fraud, computer crimes involving the dissemination of false data and illegal use of another person’s electronic payment cards. Police from the Crime Suppression Division (CSD) seized a Mercedes-Benz C200 Coupe AMG, 23 mobile phones, 6 computers and laptops, a currency counter, two gold bullion bars, SIM cards, bank books and over 50 related items during the raids. Two of the suspects were arrested at a condominium in Bangkok’s Sukhumvit Soi 24, while the third was taken into custody at a residence in Lopburi province. Pol. Col. Phattarawut Onchuai, who led the investigation, explained that the group posed as bank employees to lure victims into applying for credit and debit cards online. They targeted people with low incomes, promising easy approvals with no costs. Once the victims had completed the online application, the gang quickly used the cards to purchase high-value items, particularly gold, via e-commerce platforms, all without the victims’ knowledge. The fraudsters operated a fake call centre and exploited popular Facebook pages with high follower counts, particularly in the grey-market sphere such as “STO-Saithao” and “Saithao Marketing”. These pages were repurposed with official-looking advertisements and rebranded under names such as “OD Loans”, “Quick Loans”, or “Xpress Cash”, among others. Daily paid advertisements were used to reach wider audiences. When potential victims engaged, gang members impersonated bank officials using real names and doctored business card images to build credibility. Victims were asked to provide personal and financial information under the pretext of applying for a card. The scammers then directed victims to video call them while logging into their banking apps, allowing them to record on-screen data, including account balances. If victims had limited funds, they were advised to consolidate money from other accounts to improve approval chances. Those with substantial funds were coerced into opening high-limit debit cards. The scammers captured key card information, including 16-digit card numbers, CVV codes and expiry dates, then used it to make online purchases. They would subsequently obtain the OTP (one-time password) via further deception and finalise the transactions before blocking all further contact with the victims. The purchased items, mainly gold and luxury goods, were delivered to condominiums with lenient parcel-handling policies. The gang used private courier services to collect and redistribute the items to avoid detection. The proceeds were then converted into cash to fund extravagant lifestyles, including renting a condo in central Bangkok for 30,000 baht per month, partying and gambling trips across the border. Data retrieved from the suspects’ electronic devices revealed screen recordings and images of more than 400 victims. The scam reportedly began in mid-2023 and continued until their arrest. Police estimate the total losses at over 20 million baht. All three suspects confessed to the charges. Mr. Krongrat, identified as the ringleader, allegedly claimed he was inspired to carry out the fraud after being a victim of a similar scam. Instead of warning others, he chose to replicate the tactic to make easy money. Authorities are now expanding the investigation to determine the full extent of the damage and whether additional accomplices were involved. The suspects are being held by the Crime Suppression Division and will face prosecution under Thailand’s stringent cybercrime and fraud laws. Adapted by Asean Now from Matichon 2025-06-29 -
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THAILAND LIVE Thailand Live Sunday 29 June 2025
Cop “Sergeant Aod” Rescues King Cobra from Lorry, Lottery Fans Zoom In on Number Plate Picture courtesy of Khaosod. A traffic police officer is being hailed a hero and an unexpected source of lottery inspiration, after calmly capturing a king cobra found beneath the front of a parked lorry in Khao Kho district, Phetchabun province. Full story:https://aseannow.com/topic/1365095-cop-“sergeant-aod”-rescues-king-cobra-from-lorry-lottery-fans-zoom-in-on-number-plate/
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