THREE alcohol wholesalers, two in Bangkok and one in Nakhon Ratchasima, said yesterday (Dec. 22) that the expected strong festive season sales has not materialised with purchases either only edging up slightly or downright plunging, Matichon newspaper said.

 

Mr. Somchai Pornrattanacharoen, owner of the S. Sappakit store and former president of the Thai Wholesale and Retailers Association, said overall purchasing power is still low and will likely remain so in Bangkok during the long New Year’s holiday as large number of residents are going to the provinces to celebrate.

 

This will boost sales outside Bangkok, particularly tourist cities, but it will be for a short spell.

 

“Right now the flow of wholesale orders for beer is not bustling, there is no (celebratory) mood in small shops.

 

“Although like before they have come to pre-order stocks since the end of November to gear up for New Year, this only increased by 10-20% from normal level, for example from one crate to two, but not as many as 10 crates as in the past.

 

by TNR Staff 

Friends clicking glasses of beer.Photo: Unsplash/Giovanna Gomes/ and published-by-CNA

 

Full story: THAI NEWSROOM 2023-12-23

 

- Cigna offers a range of visa-compliant plans that meet the minimum requirement of medical treatment, including COVID-19, up to THB 3m. For more information on all expat health insurance plans click here.

 

Get our Daily Newsletter - Click HERE to subscribe

Literally can't get any worse than this.

 

 

So three suppliers say that sales are not as good as the could be.

I bet that somewhere, three suppliers are saying that sales are better than before. 

Edited December 23, 20232 yr by Tropicalevo

Lower your prices a bit then more people will buy!!!

 

economics 101.

If people are drinking less it's good news for the masses. 

Good. Hopefully less drunk drivers around. 

Yet the government keeps on raising taxes on it.

I am doing my bit drinking Chang 🍺  over the festive season 🥳

Waiting for the Chang beer comments 🤔

 

4 hours ago, webfact said:

this only increased by 10-20% from normal level, for example from one crate to two, but not as many as 10 crates as in the past.

 

Hello there, from one to two is a 100% increase

4 minutes ago, AhFarangJa said:

Yet the government keeps on raising taxes on it.

 

You obviously haven't read that there is a plan to reduce tax on alcohol from Jan 1. By how much, we wait to see.

1. This is good for everyone, less drinking is a healthier lifestyle, and likely will result in less people getting killed from drunk driving incidents. If the liquor wholesalers and manufacturers make a little less profit, not a big deal for anyone but them.

 

2. The economy is soft, people keep denying this, but there's less spending power right now so people are cutting back. It's just a simple fact, the economy was decimated over the last few years, even prior to covid the economy was getting soft.

 

After "the Prayuth Decimation" all bets are off. 

2 hours ago, Trippy said:

If people are drinking less it's good news for the masses. 

Masses or missus?

Merry Christmas

1 hour ago, jonclark said:

Good. Hopefully less drunk drivers around. 

Drunk drivers are fine as long as they don't crash.

 

bob

14 minutes ago, shackleton said:

I am doing my bit drinking Chang 🍺  over the festive season 🥳

Waiting for the Chang beer comments 🤔

 

 

Girls drink 4.8% 

Just now, proton said:

 

Girls drink 4.8% 

I miss the old brown bottles.

10 minutes ago, Bangkok Barry said:

 

You obviously haven't read that there is a plan to reduce tax on alcohol from Jan 1. By how much, we wait to see.

 

They said that 2 years ago, still waiting

Yep "Weed" will do that 🚬

14 minutes ago, BenStark said:

 

Hello there, from one to two is a 100% increase

Exactly my thoughts, did any of these thickos ever spend a day in school 

8 minutes ago, bob smith said:

Drunk drivers are fine as long as they don't crash.

 

bob

Drunk drivers are never fine, unless they're in jail. 

24 minutes ago, shackleton said:

I am doing my bit drinking Chang 🍺  over the festive season 🥳

Waiting for the Chang beer comments 🤔

 

That's my choice too, I like the new Chang "cold brew" everyone around my village drinks Singha, which is too bitter for my taste. Beer Laos and San Miquel Blanca beat the "big 3" though in my opinion.

4 hours ago, webfact said:

THREE alcohol wholesalers, two in Bangkok and one in Nakhon Ratchasima, said yesterday (Dec. 22) that the expected strong festive season sales has not materialised with purchases either only edging up slightly or downright plunging,

 

great news. hopefully this equates to less death on the roads over the holidays.

Zero dollar tourists don't buy beer although I'd bet the Vodka sales are up

Maybe this will compel the new government to abolish the hideous taxes and duties on imported wines!   Since they seem to be looking for ways to garner more tourism and tourist spending.   Here's the said truth anyone living here day to day must suffer to have a decent glass of wine.  We get whacked heavily:

In Thailand for wine there is a tariff of 60 percent on imports. 

 All other taxes compound off from the imports cost, insurance, and freight (CIF) plus the tariff cost. 

3 hours ago, bob smith said:

Lower your prices a bit then more people will buy!!!

 

economics 101.

Correct, except in Thailand they operate on reverse logic and if sales are down they put the prices up?

Xmas and new year time  in thailand I,am sure sales will be up for everything to do with drinking.In bkk or pattaya  u can see the people and the booze they put away

Side note, ganga sales are at an all time "high".

"...Weak Holiday Season Sales"

 

Thai owned hotels will be the last to realize this.  Charging over the top hotel rates so as to have there properties virtually empty.  

 

Then they'll ask for government help.

 

All the while international chains have already seen the writing on the wall.  Poor Chinese economy, wars, and after "COVID Travel" hangover from last season.

 

Rates will plummet this year,except for most of the Thai owned properties. 

1 hour ago, shackleton said:

I am doing my bit drinking Chang 🍺  over the festive season 🥳

Waiting for the Chang beer comments 🤔

 

Absolutely Crap 

Jameson's and G&T for me this week.  Too cold out here in Isaan for beer!

Well New year is still more than a week away and, in my experience, very few places stock up well in advance.

You may have some people celebrating at Christmas in the tourist areas, but it isn't really a Thai thing.