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Thailand Eyes Global Growth for Gaming Sector After Gamescom Results

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Thailand Eyes Global Growth for Gaming Sector After Gamescom Results

Thailand is expanding efforts to promote its gaming industry internationally after 15 domestic companies generated a prospective business pipeline worth more than 270 million baht at Gamescom 2026 in Germany. The companies attended the Cologne event from August 26 to 30 and held discussions valued at a combined 270.37 million baht. Nearly all of that amount represents potential future business rather than completed transactions, with only 40,590 baht recorded in immediate deals. Thai participants met 994 potential partners during the convention, including 673 new contacts with international businesses and investors. Officials hope to build on that momentum when gamescom asia and Thailand Game Show 2026 are held in Thailand from October 29 to November 1.

Just don't call them "athletes"

Gamers, game players, players, machine addicts, yes.

Athletes, nope.

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