TCEB, Phuket officials request hotels to participate in MICE database initiative

Phanita Jongathikitphaiboon

 

 

PHUKET:-- Officials from the Thailand Convention & Exhibition Bureau (TCEB) are seeking help from private sector businesses and hotels in Phuket after coming up nearly empty handed in a search for information to build a Phuket database. 

The information is required to sustain and promote MICE initiatives in Phuket and other provinces of Thailand. MICE, which stands for ‘Meetings, Incentives, Conferences and Exhibitions’, is aimed at diversifying the tourism industry to include ‘quality’ business travellers who visit Phuket to attend/organize professional meetings and conferences.

Phuket Governor Norraphat Plodthong, TCEB executives, TAT officers and several other officials attended a meeting organized at Phuket Provincial Hall on Wednesday to discuss problems that Phuket is currently facing and strategies to drive it toward becoming a ‘world-class’ MICE destination.

 

Full Story: http://www.phuketgazette.net/phuket-news/TCEB-Phuket-officials-request-hotels-participate-MICE/66675?desktopversion#ad-image-0

 

-- © Copyright Phuket Gazette 2017-6-9

A week or so ago TAT were promoting Pattaya as the official MICE destination. 

 

Oh how short some memories are.