Stay safe, drink coffee before driving, says Nescafe in New Year campaign

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Stay safe, drink coffee before driving, says Nescafe in New Year campaign

By The Nation

 

FILE photo

 

Nescafe has joined with the Highway Police Division in a New Year holiday campaign that they say will encourage people to drive home safely.

 

The “Drink Nescafe before Driving” campaign will see the company hand out their ready-do-drink Nescafe Espresso Roast to over 100,000 drivers before they begin the journey home during December 29 to 31.

 

They will target five Highway Police Public Service Centres – Wang Manao, Wang Noi, Tubkwang and Prasatthat – which cover outbound routes from Bangkok to four regions nationwide, and Seeda, which covers outbound routes from Bangkok to all other regions.

 

Source: http://www.nationmultimedia.com/detail/breakingnews/30360642

 

-- © Copyright The Nation 2018-12-18

[ChipButty]

Stay safe sleep with a Nurse

[Phuketshrew]

Damn, I thought it was birds nest soup that was keeping me safe ...

[nikmar]

werent the police giving out some health drinks or something last year as well.

[jollyhangmon]

47 minutes ago, nikmar said:

werent the police giving out some health drinks or something last year as well.

 

Indeed, if memory serves it was 'chicken essence' ... just didn't/don't get their drift how these overpriced concoctions are supposed to be of help, especially in this context ...? 

 

 

 

[PatOngo]

Finally, the ultimate solution emerges...and to think it was right under our very noses all along!

 

[bojo]

Personally, I think this slogan can be quite ambiguous.

In my opinion, if you aren't used to decent strong espresso(s), the rush can catch some off guard and it can hinder driving ability/decision making in the short term far more than moderate alcohol intake....

[bluesofa]

58 minutes ago, jollyhangmon said:

 

Indeed, if memory serves it was 'chicken essence' ... just didn't/don't get their drift how these overpriced concoctions are supposed to be of help, especially in this context ...? 

 

 

 

I don't think anyone with logical thinking abilities can work it out either.

[Psimbo]

So- it's OK to have a drink so long as you whack one of their products down your neck before driving- great marketing strategy!

[wgdanson]

Coffee only make a wide awake drunk driver, certainly not a safe one because there isn't one. Nescafe needs a good bol....king.

[DNPBC0]

If you already have alcohol in your stomach, then a non-alcoholic drink can increase the surface area for absorption of the alcohol and further increase your blood alcohol level.

[johng]

1 minute ago, DNPBC0 said:

then a non-alcoholic drink can increase the surface area for absorption of the alcohol

so the  thing to do is have another "drink for the road"  ???

[mfd101]

I wasn't aware that Nescafe counts as 'coffee'.  Must try it some time.

[OneMoreFarang]

46 minutes ago, bojo said:

Personally, I think this slogan can be quite ambiguous.

In my opinion, if you aren't used to decent strong espresso(s), the rush can catch some off guard and it can hinder driving ability/decision making in the short term far more than moderate alcohol intake....

This is about Nescafe and you mention "decent strong espresso". Where is the connection?

[OneMoreFarang]

7 minutes ago, mfd101 said:

I wasn't aware that Nescafe counts as 'coffee'.  Must try it some time.

Don't!

[OneMoreFarang]

38 minutes ago, Psimbo said:

So- it's OK to have a drink so long as you whack one of their products down your neck before driving- great marketing strategy!

If that little Nescafe can works then I wonder how much I am allowed to drink before my morning espresso. 6in1 - normally that wakes me up. ???? 

[Henrik Andersen]

So now Thai people think it is OK to be drunk because they just have to drink this miracle coffee and they can drive 

Welcome to amazing Thailand 

P. S. Why not just confiscate drunk peoples car's and give  100000 b fine if pay you get your car back after alcohol test every week in 3 months 

[sirineou]

I wonder how long it will be before someone takes their advice . gets into an accident and then sues them  .

 

[CGW]

I'm sure it is just plain wrong to use the words coffee and Nescafe in the same sentence?

At least it is a improvement on years past when Singha used to sponsor the signs outside all police stations! sure others will remember that?

[OneMoreFarang]

11 hours ago, CGW said:

I'm sure it is just plain wrong to use the words coffee and Nescafe in the same sentence?

Sometimes when I am in a Thai restaurant which I don't know and they have coffee on the menu I ask them if it's Nescafe. Often they say with pride: Yes. Then I know I won't order it because I had real coffee in mind.

[Dogbarker]

So that's a 100,000 drivers stopping by the roadside having to find a place to pe*.. That will add to the obstacles and carnage.....

[AhFarangJa]

Nescafe Coffee is an oxymoron of the highest calibre.

[Classic Ray]

Believe this is aimed at helping sober drivers stay awake rather than sobering up drunk drivers. Since the second most common excuse for collisions after brake failure is falling asleep, a laudable campaign.

[simtemple]

Drinking coffee doesn't prevent driver fatigue 

[mickymouse1]

I never knew that nèssie was a real coffee???? 

[TPI]

A course in Oz made the point that if you drink coffee while drunk...you're still drunk, only now you're wide awake!!????

[TPI]

2 hours ago, OneMoreFarang said:

Sometimes when I am in a Thai restaurant which I don't know and they have coffee on the menu I ask them if it's Nescafe. Often they say with pride: Yes. Then I know I won't order it because I had real coffee in mind.

Us downunderers love our Nescafe, it sure tastes better than that reheated tar the Thai's call coffee and no human could like the US versions...no milk or sugar!!!!! ????????

[connda]

Nothing as disingenuous as blatant self-promotion passed off as a public service in order to increase sales.

[Justgrazing]

On 12/18/2018 at 4:51 PM, nikmar said:

werent the police giving out some health drinks or something last year as well.

Indeed they were advocating that Chicken essence spew stuff last yr .. Necking that stuff would have me pulling over to barf' it all up so in that respect it did work .. You can't drive whilst puking ..

[Matt the Cat]

Coffee? What other crap is in there besides coffee?