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Unlocking digital potential: Foreign software companies ‘Thai’ the knot with Thailand’s growing tech scene


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Thailand is witnessing an increase in foreign software companies setting up offices in the nation, tapping into its digital growth and the demands of local enterprises. This development has attracted big data centres and cloud service providers from various countries, including the US, Japan, and China.

 

Among the firms choosing Thailand is Adobe Inc., an American creator of design tools and document management software. The company opened its Thai office earlier this year, to benefit from the country’s booming digital and creative economy. For Adobe, Thailand is the second-largest market by revenue in Southeast Asia, according to Simon Dale, Vice-President and Managing Director of Southeast Asia and Korea.

 

Other international firms investing in Thailand include Salesforce, Appnext, Zoho Corp, and Dassault Systèmes. Furthermore, Vietnamese companies have been launching businesses in Thailand to offer software development outsourcing services.

 

By Alex Morgan

Caption: Photo Courtesy of Bangkok Post

 

Full Story: https://thethaiger.com/news/business/adobe-salesforce-among-giants-eyeing-thailands-digital-growth-surge

 

Thaiger

-- © Copyright Thaiger 2023-06-16

 

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