Phetchaburi Province is ramping up efforts to enhance its culinary reputation, focusing on quality cuisine, fresh seafood, and local sweets to boost tourism. The province aims to leverage its status as a MICE City and Creative City of Gastronomy to present a comprehensive package for visitors.

 

These efforts also include further establishing Cha-am as an international tourist destination under its ‘Cha Am-Inter‘ policy.

 

In a recent meeting at the Phetchaburi Provincial Hall, Deputy Governor Wanpen Mangsri, along with government officials, private sector representatives, and local residents, discussed initiatives to promote tourism in the area. The focus is on making every district in Phetchaburi known to both Thai and international tourists.

 

“Tourism in Phetchaburi is currently popular among Thai visitors, particularly those who attend local events,” said Ms. Wanpen. “By highlighting our unique food, sweets, and fresh seafood, and ensuring their quality and standards, we aim to expand our tourism market. Our goal is to build on our Soft Power and promote Phetchaburi as a unique destination with MICE City attractions and its status as a Creative City of Gastronomy.”

 

By Online Reporter

 

Full story: HUA HIN TODAY 2024-06-14

 

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4 hours ago, webfact said:

These efforts also include further establishing Cha-am as an international tourist destination under its ‘Cha Am-Inter‘ policy.

They've got their work cut-out achieving that.