TAT Scrambles to Restore Thailand's Image After Chinese Actor's Scam Centre Ordeal

[webfact]

Wan Xing aka Xingxing. Picture courtesy: Facebook The Reporters

 

The Tourism Authority of Thailand (TAT) is swiftly taking action to restore Thailand's image among Chinese tourists following the harrowing experience of Chinese actor Xingxing.

 

He was reportedly coerced into a scam centre in Myawaddy, Myanmar, just across the border from Thailand's Mae Sot. The incident has led to a notable drop in tourist numbers and the cancellation of some events, according to reports on January 15.

 

TAT Governor Ms. Thapanee Kiatphaibool addressed the issue, explaining that the actor's detention and subsequent release in early January sparked widespread reactions on Chinese social media. These reactions have contributed to fears among potential tourists, many of whom have never visited Thailand.

 

In response, TAT is introducing chartered flights aimed at reassuring apprehensive tourists. Although the incident has led to some flight cancellations, Thapanee noted that tourists familiar with Thailand's hospitality and safety remain largely undeterred.

In fact, 90 to 95% of independent travelers, who typically use regular airlines, are reportedly continuing their plans to visit Thailand.

 

Nevertheless, efforts are being concentrated on improving Thailand's online image and conveying accurate information to Chinese audiences. All five TAT offices in China are collaborating with travel agents, tour operators, and airlines to ensure tourists receive a warm welcome during the Chinese New Year.

 

Their focus lies on presenting Thailand as a safe destination, offering high-quality products and services, and providing a memorable holiday experience.

 

Moreover, Tourism and Sports Minister Surawong Theinthong is prioritising collaboration with the Tourist Police to enhance safety measures, reassuring both new and returning visitors of Thailand's commitment to tourist welfare.

 

This proactive approach aims to counteract the negative publicity generated by Xingxing's ordeal and emphasises Thailand’s standing as a safe and inviting destination for travellers from around the world.

 

With the implementation of these strategies, the TAT hopes to win back the confidence of Chinese tourists and stabilise tourism numbers once more, reported Thai Newsroom.

 

-- 2025-01-16

 

 

[Artisi]

What an absolute load of rubbish, the average Chinese likely to visit Thailand as a tourist wouldn't have a clue about this so-called actor and supposed scam - - it's just more nonsense from TAT trying to cover their ar&e for the falling number of Chinese tourists. 

[JimHuaHin]

Restore Thailand's image to what and when?

[KireB]

4 hours ago, Artisi said:

What an absolute load of rubbish, the average Chinese likely to visit Thailand as a tourist wouldn't have a clue about this so-called actor and supposed scam - - it's just more nonsense from TAT trying to cover their ar&e for the falling number of Chinese tourists. 

Chinese tourists do have a clue and are very sensitive to 'safety' issues abroad.