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Thailand Uses Muay Thai as Soft Power Tool
Thailand is leveraging Muay Thai as a cultural export to strengthen global influence, with initiatives in Europe and China. Plans include training centres, gear exports, and appearances in games and media. Each international location aims to generate over 10 million baht, blending sport and soft diplomacy.

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On 5/6/2025 at 5:07 AM, Video News said:

Thailand Uses Muay Thai as Soft Power Tool

How on earth can anyone consider a brutal sport like Muay Thai a soft power tool? What's  next, diplomacy through cage fighting?

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