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Cracker Barrel Logo Change Sparks Fury

 

Cracker Barrel has changed its logo for the first time in 48 years—and people are cracking up about it online. The change has prompted backlash, including from conservatives, though many have taken to social media to ridicule the backlash.

 

A spokesperson for Cracker Barrel told Newsweek, "Our values haven't changed, and the heart and soul of Cracker Barrel haven't changed."

 

Why It Matters

Logo changes, branding, and advertising choices made by companies have become a hot-button issue online in recent years, often signaling the onset of online culture wars, as conservatives and social media users have criticized decisions made by brands, likening changes to being 'woke.'

 

More:

https://www.newsweek.com/cracker-barrel-logo-maga-conservative-social-media-viral-2116817

 

 

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