Bangkok Post Website

[RHCP]

This past week or so the Bangkok Post on its website has introduced something presumably as part of some commercial deal which I am finding hilarious as well as making the Post look unprofessional . Certain key words are highlighted and when you move the mouse over them a bubble blows up promoting a couple of consumer products websites. The funny bit is that most of the words have no relation whatsoever to consumer products.

Try it out to see what I mean.

[Rajah]

Thanks for your posting. I feared a computer virus or something like that... Now I know: This is intended by the BKK Post.

[grantbkk]

It appears the Bangkok Post has fully embraced 1990's technology which allows key words to be used to link relevant websites to locate related news, products and services. The key word in my post is "relevant". The links do not relate to anything remotely on the subject. There is probably the 16 year old high school gaming wiz who belongs to some hi-so member of the Bangkok Post's upper management has done this for them. Any real IT department would be replaced if this publication was in a developed country. When I saw it a few days ago I just shrugged my shoulders and smiled at a very weak attempt to bring in more ad dollars while inconveniencing their readership. The Bangkok Post can now be compared to any western high school newspaper. The management will do anything to lower the credibility of this English daily.

[farangene]

Too bad the Bkk Post cannot make their links work.

The link to the postbag has not worked for 3 days.

[Maestro]

I believe it is a link-up with a type of Google advertising scheme.

--

Maestro

[RHCP]

It appears the Bangkok Post has fully embraced 1990's technology which allows key words to be used to link relevant websites to locate related news, products and services. The key word in my post is "relevant". The links do not relate to anything remotely on the subject. There is probably the 16 year old high school gaming wiz who belongs to some hi-so member of the Bangkok Post's upper management has done this for them. Any real IT department would be replaced if this publication was in a developed country. When I saw it a few days ago I just shrugged my shoulders and smiled at a very weak attempt to bring in more ad dollars while inconveniencing their readership. The Bangkok Post can now be compared to any western high school newspaper. The management will do anything to lower the credibility of this English daily.

A few days further on and still embracing this ill-thought out technology tool. One has to wonder about the caliber of the management of what I believe is a public listed company.

[Lilawadee]

Are you sure it isn't some piece of spyware/adware on your computer? I don't get any of that. Can you post an example of an article that features those links?

Also the Postbag link works fine for me.

[A_Traveller]

I viewed the Post on an internet cafe machine the other day and saw this. However, on my machines with add-block switched on in Firefox I don't see this. The process did not appear to be spy-ware per se, but a poorly executed link word function.

Regards

PS If I use IE7 from this machine though, I do see the links. It's a process called Content Link and is very badly configured, no surprise there, so no not spy-ware or a virus,just a 'feature' of the Bangkok Post site.

Edited February 5, 2008 by A_Traveller