July 13, 201114 yr Has this business stopped or just re-inventing itself,anybody know as teh e-mails have stopped and no new deals are afoot!
July 13, 201114 yr Author As they are a sponsor on here it would be good to hear what is happening from the horse's mouth as such........
July 13, 201114 yr Was wondering the same thing. Their ads are still up on here, and the website's still live (albeit dormant), so I guess the plug can't be pulled entirely yet. Let's hope they do come back as it was a good service they were providing.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it...
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Realty? The same idea got Groupon a $6 Billion offer from Google ... Which they turned down.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Why? For the consumer, seemed like a fun way to save and try new places.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Why? For the consumer, seemed like a fun way to save and try new places. Of course, these companies "a la" Groupon are offering incredible deals for consumers... But that doesn't make them - after using their coupons- returning customers, for the business owner who invested into the scheme.
July 13, 201114 yr Lg, what if 30 percent returned and paid full whack the next time? Worthwhile? These schemes works globally because restaurants are only investing in those that buy a coupon-no wastage like regular advertising. Don't take my word for it, but there must be a reason why 800 sites like groupon opened up across china in the last year.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Why? For the consumer, seemed like a fun way to save and try new places. Of course, these companies "a la" Groupon are offering incredible deals for consumers... But that doesn't make them - after using their coupons- returning customers, for the business owner who invested into the scheme. Surely the trick is in impressing the customers sufficiently that they do return willing to pay non-discounted prices. And for the percentage that don't return, well, providing the restaurant isn't actually losing money in the deal, rather just breaking-even, have they really lost that much? More bums on seats and more exposure. Word of mouth opportunities. Doesn't seem that idiotic to me... i'm just a consumer though.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Why? For the consumer, seemed like a fun way to save and try new places. Of course, these companies "a la" Groupon are offering incredible deals for consumers... But that doesn't make them - after using their coupons- returning customers, for the business owner who invested into the scheme. Surely the trick is in impressing the customers sufficiently that they do return willing to pay non-discounted prices. And for the percentage that don't return, well, providing the restaurant isn't actually losing money in the deal, rather just breaking-even, have they really lost that much? More bums on seats and more exposure. Word of mouth opportunities. Doesn't seem that idiotic to me... i'm just a consumer though. The tendency here would be to provide a lower grde of service and quality as they are getting it so cheap./
July 13, 201114 yr i have noticed many many similar companies are coming up offering exactly the same thing
July 13, 201114 yr The tendency here would be to provide a lower grde of service and quality as they are getting it so cheap./ Surely then the likelihood of them ever coming back drops right down, and the purpose has been defeated.
July 13, 201114 yr Bars have been running happy hours and ladies nights forever, seems not to have hurt them. I am sure you appreciate those marketing gimmicks LG
July 13, 201114 yr I can understand the initial attraction of these schemes for the Restaurant etc. which hopes to get return trade from a Customer who first came using the Coupons - and who in all probability would not have come without the Coupon scheme. The Discount offered on the Coupon is a one-off expense for them and may or may not attract return business. However each offer is quite literally a "one off" - if the first Coupon scheme works and the Restaurant gets return / increased trade they no longer need TTT or Groupon etc., if it does not work they will never waste time or - more importantly - profit on another attempt. The problem for the "Tiktokthai" or Groupon type business is that they have to continue finding a new Business willing to offer Discounts in the hope of improving their Customer base. Patrick Edited July 13, 201114 yr by p_brownstone
July 13, 201114 yr Bars have been running happy hours and ladies nights forever, seems not to have hurt them. I am sure you appreciate those marketing gimmicks LG But that's marketing 101 "a la" Philip Kotler
July 13, 201114 yr My Aussie friend got a great beach deal in 5 star hotel. But suddenly the deal became "unavailable". Not available in their holiday period even though paid for and date confirmed when booked. Valid for a year and they say they will be back in time to use, but as that will be high season , I don't fancy their chances. Not sure which company they booked through.
July 13, 201114 yr Idiotic marketing gimmick for all the restaurants -and other businesses- owners-who felt into it... Why? For the consumer, seemed like a fun way to save and try new places. Of course, these companies "a la" Groupon are offering incredible deals for consumers... But that doesn't make them - after using their coupons- returning customers, for the business owner who invested into the scheme. From what I have read, this type of marketing has had significant positive effect on about a third of the companies using it. Another third seems to be in the middle somewhere, and for another third, it has been a disaster. If you don't have a good product, or if you can't handle an upsurge in business, then you are going to fail. I went to four restaurants via ticktockthai. One was bad and I have never been back. One was OK, and I would go back again. One I have already been back. And I have returned to the other one five times so far, once with about 8 people, none of whom would have tried it on their own.
July 13, 201114 yr I can understand the initial attraction of these schemes for the Restaurant etc. which hopes to get return trade from a Customer who first came using the Coupons - and who in all probability would not have come without the Coupon scheme. The Discount offered on the Coupon is a one-off expense for them and may or may not attract return business. However each offer is quite literally a "one off" - if the first Coupon scheme works and the Restaurant gets return / increased trade they no longer need TTT or Groupon etc., if it does not work they will never waste time or - more importantly - profit on another attempt. The problem for the "Tiktokthai" or Groupon type business is that they have to continue finding a new Business willing to offer Discounts in the hope of improving their Customer base. Patrick Here is an interesting report from Harvard Business School: Is Groupon good for retailers?
July 13, 201114 yr Interesting report, yet groupon has a 10,000 strong waiting list to get on their site. People fearing this business model are likely the sames one's who thought mobile phones wouldn't catch on. Lol
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