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Chiangrai Utd turns to brand adviser


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Chiangrai Utd turns to brand adviser

By KWANCHAI RUNGFAPAISARN
THE NATION

 

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Fans of Chiangrai United FC at the United Stadium, which will change its name to Singha Chiangrai United Stadium.

 

KULDEJ SINTHAWANARONG aims to maximise the brand value of Chiangrai United Football Club and turn it into a regional brand in the hearts of fans in neighbouring countries, particularly Myanmar and Laos.

 

“My career is as a design-maker for 360-degree branding. The aim is to create awareness in a more modern and sustainable perspective,” the principal of brand consulting agency Jarken said. 

 

Jarken has been appointed by Chiangrai United as its brand consultant with responsibility for increasing brand value as well as commercial revenue for the club.

 

Full story:  http://www.nationmultimedia.com/news/business/corporate/30305126

 

 

 
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-- © Copyright The Nation 2017-01-28
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