Didn't see anything about penalties etc for NOT doing it.
So another 100 bt fine? Meaningless and no deterrent . Another seen to be doing but actually in reality, "carry on chaps"
Edit:
It's in the full article;
one million baht fine on conviction.
If the unauthorised use or disclosure of personal data causes damage to other people or subjects other people to hate, shame or contempt, violators may face six months in prison and/or a fine of 500,000 baht on conviction.
I think the key words there are "on conviction"