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Market Research Thai Resorts


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Does anyone know where to find data on number of tourists, hotel rooms, RevPAR, and tourist nationality mix for the major Thai destinations?

I'm most interested in Bangkok, Phuket, Samui, Hua Hin, Pattaya, and Chiang Mai, and don't mind using different sources for each.

I will adjust for any potential biases of the data provider(s) and I'm aware such info is difficult to measure accurately - I just want a basic overview.

Cheers in advance!

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this is a breakdown of tourist nationalities for all Thailand

http://www.tourism.go.th/index.php?mod=WebTourism&file=content&dID=6&cID=276

RevPAR would be something that comes directly from the hotelers so you would have to contact CENTEL, MINT, or ERAWAN directly or read some published research on one of those stocks.

this report came out yesterday on CENTEL, hope you can read Thai.

http://www.settrade.com/brokerpage/AnalystConsensus/Research/uobkhst_centel.pdf

same brokerage, report on Erawan, some data in English

http://www.settrade.com/brokerpage/AnalystConsensus/Research/uobkhst_erw.pdf

there is also one on MINT, but its completely in Thai.

Finding that data broken down by city is going to be near impossible FYI

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worth asking TAT PR department - depending on what you want it for, they might just oblige with some of what you want at least. Although they won't have RevPAR. Also maybe the Thai Hotel Association? or a hotel consultancy like Horwath, although they will want you to pay, could be expensive.

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