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PM Office Minister asks media to help promote unity


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PM Office Minister asks media to help promote unity

BANGKOK, 7 February 2015 (NNT) – The Prime Minister’s Office Minister has asked the media in a special lecture to help promote the values of love and unity in the society for the peace of the nation.

The Minister Attached to the Prime Minister’s Office M.L. Panadda Diskul has given a special lecture in the topic ‘The Future of Thai TV’ in a Mid-Level Mass Communication Executives training at the Stock Market of Thailand building.

He has said that the advancement of the communications in the digital age grants i wider access of information to the public. He expects Thailand to launch up to 46 Digital TV stations in 5 years, which the National Broadcasting and Telecommunications Commission (NBTC) will regulate.

He has asked the mass media to be mindful of the information distribution, saying that they should promote the values of love and unity, and help cease the conflict and respect of the law to bring back peace and order to the nation.

He has also suggested a rescheduling of programs that include the violence to be broadcasted late at night to reduce viewer’s exposure to violence that may cause imitative behaviours.

The Prime Minister’s Office Minister also left a remark that the executives leaders in the media should uphold rightness which will influence the staff of their organisation to do the right thing.

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-- NNT 2015-02-07 footer_n.gif

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if he wants the media to help him, then perhaps he should control his temper when meeting with them...

16268465339_f280deeb17_c.jpg

Absolutely!

PM Prayut should try to be more democratic

attachicon.gifInappropriate Question.jpg

So you are saying they are the same? Looks as tho Prayuth is failing drastically then as he promised change and not to be like thaksin.

nah, he's just trolling because as an unabashed junta cheerleader, the reply to any criticism of the 'government' is ....

well, you know... wink.png

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TV broadcasters urged to build unity, reconciliation
WATCHIRANONT THONGTEP
THE SUNDAY NATION February 8, 2015 1:00 am

BANGKOK: -- Panadda asks digital channels to help cut social, political conflict

AMID THE ongoing transition to the digital terrestrial TV era, the government has urged all digital TV broadcasters to be a part of building unity and reconciliation in the country on top of focusing on business growth.

"Importantly, all broadcasters should be supportive in creating national unity, reconciliation while reducing the risk of further social and political conflicts," ML Panadda Diskul, minister of the Prime Minister's Office, said yesterday.

Panadda made the remark at "The Future of the NBTC (the National Broadcasting and Telecommunications Commissions) and Next Step of Digital TV" seminar co-organised by the Thai Health Foundation, the Isra Institute and the Stock Exchange of Thailand.

Speaking from personal experience, Panadda said the mass media was a necessary institute in society in creating social links and good understanding among people.

To prepare for the transformation into digital terrestrial TV broadcasting, he said all state-run broadcasters needed to adapt and improve their efficiency to reduce red tape.

He suggested that all broadcasting regulators should maintain their accountability, good governance and transparency to ensure diversity of media for the sake of the public.

The NBTC must govern all parties in the media ecosystem under free and fair competition and encourage them to lift their professional standards and maintain the code of conducts.

At the seminar, NBTC secretary-general Takorn Tantasit provided an update on the latest figures for digital TV penetration.

He said there were 14.5 million viewers watching digital terrestrial TV channels while seven million were watching programmes via a digital terrestrial TV set-top box.

The figure was rising, he said.

At the same event Wannee Ruttaphon, chairwoman of the Media Agency Association of Thailand, said that the injection of advertising dollars in the industry depended on ratings.

Referring to last year's advertising expenditure information collected by media research firm Nielsen (Thailand), the Digital Agency Association of Thailand, and her association, she said that total advertising spending via TV was Bt83.02 billion.

She said spending on digital TV advertising was Bt12.07 billion while incumbent analog TV stations gained Bt63.77 billion and cable and satellite TV stations Bt7.17 billion. Analog, cable and satellite TV business suffered a decline compared to 2013.

By end of this year, Wannee forecast that advertising expenditure in digital TV would hit more than Bt20 billion.

However, she expressed concern over the many players in the sector with less than 10 per cent of the total audience share and might face financial problems in the near future.

Among the 24 digital TV players (excluding Channel 3HD, Channel 7HD and MCOT HD), Workpoint Creative TV, Channel 8, Thairath TV and True4U appear to be in a leading position in the market.

A panellist at the seminar, Distat Hotrakitya, secretary-general of the Office of the Council of State, acknowledged that the digital TV transition driven by the NBTC was belated and technology needed to be improved.

"In fact, digital terrestrial TV broadcasting was supposed to be introduced by a regulatory body in the country in the past decade but such a regulator failed to be formed," Distat said, adding that with advances in communication technology during this period, cable and satellite TV operators had mushroomed.

Given such factors, Distat said that it seemed hard for the NBTC to bring order to this over-supplied messy industry driven by private operators.

However, he still believed that at the end, digital TV channels would survive.

He suggested that the NBTC should be an independent regulatory body to govern this industry despite the attempt to change it in line with the government's new digital economy policy.

Adding to this point, Pornthep Benyaapikul, a lecturer at the Economics faculty of Thammasat University, agreed that the NBTC should be separate from the government and private operators to ensure free and fair competition in the telecom and broadcasting industries.

He suggested that with such a model, the regulator could stay away from political interference.

Source: http://www.nationmultimedia.com/national/TV-broadcasters-urged-to-build-unity-reconciliatio-30253622.html

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-- The Nation 2015-02-08

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if he wants the media to help him, then perhaps he should control his temper when meeting with them...

Absolutely!

PM Prayut should try to be more democratic

attachicon.gifInappropriate Question.jpg

So you are saying they are the same? Looks as tho Prayuth is failing drastically then as he promised change and not to be like thaksin.

nah, he's just trolling because as an unabashed junta cheerleader, the reply to any criticism of the 'government' is ....

well, you know... wink.png

First a chooka who seems to let me say what I didn't and next you with the final argument "he's trolling".

So, holding up a marker with "X" to indicate inappropriate questions seems so much more democratic. Maybe former PM Yingluck inherited them from her brother and would let PM Prayut borrow them?

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TV broadcasters urged to build unity, reconciliation

WATCHIRANONT THONGTEP

THE SUNDAY NATION February 8, 2015 1:00 am

BANGKOK: -- Panadda asks digital channels to help cut social, political conflict

AMID THE ongoing transition to the digital terrestrial TV era, the government has urged all digital TV broadcasters to be a part of building unity and reconciliation in the country on top of focusing on business growth.

"Importantly, all broadcasters should be supportive in creating national unity, reconciliation while reducing the risk of further social and political conflicts," ML Panadda Diskul, minister of the Prime Minister's Office, said yesterday.

Panadda made the remark at "The Future of the NBTC (the National Broadcasting and Telecommunications Commissions) and Next Step of Digital TV" seminar co-organised by the Thai Health Foundation, the Isra Institute and the Stock Exchange of Thailand.

Speaking from personal experience, Panadda said the mass media was a necessary institute in society in creating social links and good understanding among people.

To prepare for the transformation into digital terrestrial TV broadcasting, he said all state-run broadcasters needed to adapt and improve their efficiency to reduce red tape.

He suggested that all broadcasting regulators should maintain their accountability, good governance and transparency to ensure diversity of media for the sake of the public.

The NBTC must govern all parties in the media ecosystem under free and fair competition and encourage them to lift their professional standards and maintain the code of conducts.

At the seminar, NBTC secretary-general Takorn Tantasit provided an update on the latest figures for digital TV penetration.

He said there were 14.5 million viewers watching digital terrestrial TV channels while seven million were watching programmes via a digital terrestrial TV set-top box.

The figure was rising, he said.

At the same event Wannee Ruttaphon, chairwoman of the Media Agency Association of Thailand, said that the injection of advertising dollars in the industry depended on ratings.

Referring to last year's advertising expenditure information collected by media research firm Nielsen (Thailand), the Digital Agency Association of Thailand, and her association, she said that total advertising spending via TV was Bt83.02 billion.

She said spending on digital TV advertising was Bt12.07 billion while incumbent analog TV stations gained Bt63.77 billion and cable and satellite TV stations Bt7.17 billion. Analog, cable and satellite TV business suffered a decline compared to 2013.

By end of this year, Wannee forecast that advertising expenditure in digital TV would hit more than Bt20 billion.

However, she expressed concern over the many players in the sector with less than 10 per cent of the total audience share and might face financial problems in the near future.

Among the 24 digital TV players (excluding Channel 3HD, Channel 7HD and MCOT HD), Workpoint Creative TV, Channel 8, Thairath TV and True4U appear to be in a leading position in the market.

A panellist at the seminar, Distat Hotrakitya, secretary-general of the Office of the Council of State, acknowledged that the digital TV transition driven by the NBTC was belated and technology needed to be improved.

"In fact, digital terrestrial TV broadcasting was supposed to be introduced by a regulatory body in the country in the past decade but such a regulator failed to be formed," Distat said, adding that with advances in communication technology during this period, cable and satellite TV operators had mushroomed.

Given such factors, Distat said that it seemed hard for the NBTC to bring order to this over-supplied messy industry driven by private operators.

However, he still believed that at the end, digital TV channels would survive.

He suggested that the NBTC should be an independent regulatory body to govern this industry despite the attempt to change it in line with the government's new digital economy policy.

Adding to this point, Pornthep Benyaapikul, a lecturer at the Economics faculty of Thammasat University, agreed that the NBTC should be separate from the government and private operators to ensure free and fair competition in the telecom and broadcasting industries.

He suggested that with such a model, the regulator could stay away from political interference.

Source: http://www.nationmultimedia.com/national/TV-broadcasters-urged-to-build-unity-reconciliatio-30253622.html

nationlogo.jpg

-- The Nation 2015-02-08

"the government has urged all digital TV broadcasters to be a part of building unity and reconciliation in the country"

Reconciliation does not come by placing freedom of expression between the anvil of martial law and the hammer of absolute power. If the Junta is incapable of democratic reconciliation, how can anyone expect it to be accomplished within a society controlled by the Thai military? The only unity building in Thailand under military tutelage will be in practice a permanent suppression of human rights and liberties for the Thai people.

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