Thousands of protesters flooded the streets of Tirana on Saturday in the biggest demonstration yet against a controversial luxury resort linked to Donald Trump’s family, turning a local planning dispute into a full-blown political showdown. What began as opposition to a coastal development has rapidly evolved into a wider revolt against Prime Minister Edi Rama, with demonstrators vowing to remain on the streets until he steps down. From Beachfront Project to National Flashpoint The protests erupted after construction activity appeared near Zvernec, a protected area within the Vjosa-Narta nature reserve on Albania’s southern coast. The proposed luxury resort is linked to Ivanka Trump and Jared Kushner and has become a lightning rod for allegations of secrecy and cronyism. Critics accuse the government of pushing ahead with major developments without sufficient public scrutiny. On Saturday, protesters waved Albanian and American flags as they marched through the capital. Giant projections reading “Albania is not for sale” lit up government buildings as anger spilled into the streets. Crowds Swell as Diaspora Joins Fight The demonstration drew support from Albanians travelling home from abroad, significantly boosting turnout and giving the movement fresh momentum. Protesters say their concerns extend beyond the hotel itself. Many argue the controversy reflects deeper frustrations over governance, transparency and public accountability. “We are not against development,” said student protester Alma. “We are against the arrogance and lack of transparency surrounding projects that affect our lives.” Rama Refuses to Back Down Despite mounting pressure, Rama has shown no sign of retreat. Addressing party supporters earlier on Saturday, the prime minister dismissed calls for his resignation and argued that the involvement of Kushner and the Trump name had fuelled international attention. His defiance is unlikely to calm tensions. Protest organisers have already pledged further demonstrations in the coming days. Environmental Stakes Raise the Pressure The dispute has also drawn environmental concerns. The proposed developments are located near one of the region’s most important habitats for migratory birds, including large flamingo populations. Scientists and conservationists warn that the area represents one of Albania’s most valuable ecosystems. With political pressure rising and public anger intensifying, the battle over a single coastal resort is fast becoming a test of the government’s authority. Albanian protests against Trump-linked resort swell
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