[Market Research] AutoPacific Replacement Tire Satisfaction Awards

[ProAuto]

The result of AutoPacific’s Replacement Tire Owner Satisfaction Awards

=Interesting Points=
- Pirelli and Michelin have held the top two spots in AutoPacific’s Replacement Tire Owner Satisfaction Awards since the company’s first study was published five years ago, with Michelin ranking 1st and Pirelli 2nd. According to the results of the latest installment of AutoPacific’s annual Replacement Tire Brand Dynamics and Satisfaction Study, the rankings are now reversed, with Pirelli taking the top spot.
- Firestone, Toyo and GTRadial have all climbed consistently in their rankings since 2013

2015 Overall Winner: Pirelli

2015 Top Car Replacement Tire Brand: Pirelli
2015 Top Truck Replacement Tire Brand: Firestone
Vehicle Segment Winners
Luxury Car: Pirelli
Large Car: Goodyear
Mid-Size Car: BFGoodrich
Compact Car: Michelin
Sport/Sports Car: Pirelli
Compact/Mid-Size SUV: Michelin
Compact/Mid-Size XSUV: Goodyear
Large/Luxury XSUV: Hankook
Van/Minivan: Yokohama
Full-Size Pickup: Firestone

AutoPacific’s 2015 Replacement Tire Brand Dynamics and Satisfaction Study contains responses from 7,784 recent replacement tire buyers about their satisfaction with their new tires, as well as many other topics including purchase process, brand image, retailer selection and satisfaction, and media consumption. Brand awareness is captured from 75,443 respondents.

About AutoPacific AutoPacific is a future-oriented automotive marketing research and product-consulting firm. Every year AutoPacific publishes a wide variety of syndicated studies on the automotive industry. The firm, founded in 1986, also conducts extensive proprietary research and consulting for auto manufacturers, distributors, marketers and suppliers worldwide. Company headquarters and its state-of-the-art automotive research facility are in Tustin, California, with an affiliate office in the Detroit area. Additional information can be found on AutoPacific's websites: http://www.autopacific.com and http://vehiclevoice.com/

Source: http://www.autopacific.com/…/title.pirell…/menu.no/sec./home

About us : http://www.thaivisa.com/forum/topic/833355-proauto-auto-repair-service-parts-tire-shop-for-foreign-customers-in-chiang-mai/

Current Promotion

[Promotion : Now - Apr 16] Buy 4 tires & Get free Tesco Lotus Gift Card 500 THB

=After Sales Service=
- Free Life Time : Rotation, Balancing, Flat-tire repair & Nitrogen Top-up
- Discount 20% for further alignment

=Ask Quotation=
- Tel 089-8388899 or 053-328765
- email : [email protected]
- Line : @proauto

Edited March 15, 2016 by ProAuto