TAT targets 34m visitors
By SUCHAT SRITAMA 
THE NATION 

 

BANGKOK:  -- THE TOURISM Authority of Thailand has announced its targets for the year, aiming for overall income of Bt2.77 trillion from 34.3 million foreign visitors and 154 million domestic trips.

 

The tourism-receipts target represents a 10-per-cent increase from last year’s revenue, TAT governor Yuthasak Supasorn said yesterday. The forecast of 34.3 million international visitors equates to a 5.5-per-cent rise year on year, while their estimated spending of Bt1.81 trillion is 10 per cent up on the 2016 level. 

 

The main reasons for the predicted growth in international arrivals and spending are a recovery in the Russian economy, the waiving of visa fees for tourists having been sanctioned until the end of February, and brighter economic prospects in Asian source markets, he explained.

 

Full story: http://www.nationmultimedia.com/news/business/EconomyAndTourism/30303419

 

-- © Copyright The Nation 2017-01-05

Should achieve that by the second week in January.

 

Hmmm...how many would be bad guys in?

Tat only love numbers. They can pat themselves on the back that way because they are doing a terrible job. The markets they target now are bottom of the barrel.
Congrats TAT.

Sent from my EVA-L19 using Tapatalk

and out of those supposed 34m - how many will be injured or killed at the hands of boat/bus operators - wild animals - thugs and the general lawlessness and complete lack of safety in this country

 

IT NEEDS TO CHANGE, no more talking about it - no more blaming everything but the real cause, no more lip service, own up and do something about it.

 

Thailand must be the only tourist destination in the world that claims to be actively improving safety and the opposite happens 

Targets hey

 

Edited January 4, 20179 yr by rhythmworx

You just got to love TAT, every month they come up with new targets.

Patting themselves on the back for a job well done.

Then you see other topics saying --- where have all the tourists gone---

 

What a waste of bandwidth.

2 hours ago, berybert said:

Should achieve that by the second week in January.

 

It appears thay you underestimate the abilities of TAT, just hang on till tomorrow when the minister makes her "Job done" press release.

Its just a rehash of todays with the words "aiming, projected, etc" changed to "have, achieved, etc". 

Not hard to do MS Word has an automated sytem.

tourist arrivals have been going up by about 1 mill every year for as long back as i can remember. if these numbers are real i suspect they include those in transit through the airports as i have not seen more actual tourists around the thai tourist spots.

3 hours ago, berybert said:

Should achieve that by the second week in January.

 

 

Fiction is at the discretion of the author.

10 minutes ago, williamgeorgeallen said:

tourist arrivals have been going up by about 1 mill every year for as long back as i can remember. if these numbers are real i suspect they include those in transit through the airports as i have not seen more actual tourists around the thai tourist spots.

 

Perhaps, they are including everyone flying over Thailand as well, on the basis that they are flying through Thai airspace. Do the math with planes at full capacity and legal separation distances landing 24/7 at Swampy and Phuket. It is obvious that such numbers are fiction.

34 million is a possible target but the average length of stay has plummeted. Chinese spend four or five days here, visitors from neighbouring countries even less. 

 

The "lost" Europeans would typically spend two weeks in Thailand, backpackers often much longer. 

 

Hotel nights are down; that's why the Thai Hotels Association are up in arms about so-called illegal hotels with the crackdown acting as a means of large hotels getting market share back, but the TAT and other tourism authorities continue to pat themselves on the back as the arrivals number continues to rise.

 

Next month will no doubt see the usual announcement that the country is targeting quality tourists.

I would GUESS (of course i have no idea) that tourism is flat to down in Chiangmai during the holidays.  It's wet and freezing how, but not sure what affect that really has for people set on coming here.  I booked a ticket last week and the lady asked, "when will the high season come?"  but she might always say that in hopes of more money.

 

i don't ever remember the weather this bad in January (set to rain next week as well).....

 

thoughts?

TAT targets 34m visitors

 

... but quietly concede that only have that are likely to turn up.

Quality before quantity - except Thailand; done almost everything wrong as far as governmental tourism promotion is concerned. Nothing sustainable and most likely over the hill; no lessons learnt from Italy, Greece, Spain etc. They all started well, built up a sustainable quality business, then went over the moon by overselling, cheating and overpricing. Result is, that the tourism will never ever go back to where it once was.
What counts is the per capita expenditure, number of days the tourists stay and, in case of beach leisure products the frequency of repeating visitors - no rocket science! 

3 hours ago, sebastion said:

Tat only love numbers. They can pat themselves on the back that way because they are doing a terrible job. The markets they target now are bottom of the barrel.
Congrats TAT.

Sent from my EVA-L19 using Tapatalk
 

You are not wrong. I want to know where I can download the simulation game that the TAT use to come up with these amazing forecasted figures. If the russians move in where shall the rest of us disappear to. Just a thought

4 hours ago, webfact said:

The forecast of 34.3 million international visitors equates to a 5.5-per-cent rise year on year, while their estimated spending of Bt1.81 trillion is 10 per cent up on the 2016 level. 

So on a per capita tourist basis, about 1.9 million additional tourists will outspend previous tourists by almost 100%.

Amazing expectation.

6 hours ago, smedly said:

and out of those supposed 34m - how many will be injured or killed at the hands of boat/bus operators - wild animals - thugs and the general lawlessness and complete lack of safety in this country

 

IT NEEDS TO CHANGE, no more talking about it - no more blaming everything but the real cause, no more lip service, own up and do something about it.

 

Thailand must be the only tourist destination in the world that claims to be actively improving safety and the opposite happens 

Youse pays your money youse takes your chances. The TAT lady was has been fairly quiet till now maybe getting her abacus tuned up. 34 million wow. I hope the bottled water and overworked sewer lines and the sagging power lines can keep up. More than likely when they arrive they will be met by the van driver with the bald tires whose tires no doubt will still be bald. 

Lady Minister,

Should we not stop & think before we swamp what was a beautiful country with cheap tourism of massive proportions when our water supplies are limited, electricity transmission is overloaded, little or  no sewerage treatment plants,

internet providers who give about 30% of what they charge for, , taxi mafia, bus drivers that have never read the road code,,

unsafe public service vehicles, a main airport that cannot handle  the present numbers, no elected government, 

police commissioners that make 8 times your salary Madam, motor bike drivers that think the sidewalks are only there for their benefit, a police force that has lost all respect from the people, & lastly the powers that be will not even abide by the present laws of the land.

Somchai, go back to your office, close the door & never speak about this again!!!!!! 

So neighbouring countries also reporting increases, yet much of the world's economy is so poor. Where are all these people coming from?

Other Asean countries, Are getting the tourists?

Go ahead and target. It means nothing to any rational and intelligent mind. It is hyperbole, nonsense, lies, exaggerations, and foolishness. You have lost all credibility. Your words no longer have any value to anyone. You have demonstrated that you have zero ability to perform the task of attracting tourists.

 

One could easily surmise, that this administration has undone in just two years or so, what it took 40 years to build. And that is a great and dynamic tourism industry. They are tearing it asunder by the day. Western tourism is nearly finished, and now they are desperately clinging to the false notion that the lower end of the Chinese market, the zero baht tourists, are the answer. 

 

Little P has finally quieted down about the nationalistic nonsense he was spouting before. Obviously someone got to him, and told him to shut up. But, the damage was already done. Combined with a host of other factors, Thailand is no longer the glowing tourist destination it considered itself to be, some time ago. The numbers are going down, by the month, and the neighbors are trying much harder. In addition they have one thing you will never have. A progressive way of thinking, common sense, reason, and vision. This is one of the poorest peak seasons on record. Keep it up guys. You are doing an amazing job of sabotaging a once great industry.

 

 

Edited January 7, 20179 yr by spidermike007