As always, UP2U, feel free to celebrate, recognize any tradition or holiday.
I enjoy some holidays, even Christian, though an Atheist. Traditions, not so much. ex: tradition of flowers and or candy for Valentines, at 5-10X normal prices for roses. Some traditions are nothing but marketing, or money grab, as posted above - tradition women aren't equal in divorce or money matter in some countries. Not tradition, that just wrong.
Best local example, Sin Sot, Thai / farang, it's tradition, but most Thais would never pay Sin Sot for used, divorced wife, 2nd marriage w/kids.
But those benefitting will tell you, it's 'Thai tradition' ... ????
Fine line between some holidays, tradition, peer pressure, getting scammed ????