Commerce Min Sets to Boost Thai Cuisine Globally

[snoop1130]

 

BANGKOK (NNT) - Chai Wacharonke, the Government Spokesperson, stated that the government has been consistently promoting the spread of Thai culinary culture. This promotion aims to increase the popularity of Thai food globally through culinary diplomacy.

 

The Global Thai Restaurant Company initiative has significantly increased the number of Thai restaurants worldwide from 5,500 to over 15,000, thereby enhancing the global appeal of Thai cuisine.

 

This strategy has led to Thai cuisine to become one of the most popular foods globally, often ranking high in international food surveys. For example, the “Tasteatlas Awards 2023/2024” recognized five Thai dishes among the top 100 in the world, including Pad Krapow, Khao Soi, Phanaeng Curry, Tom Kha Gai, and Massaman Curry, out of nearly 11,000 dishes.

 

Moreover, the Commerce Ministry"s policy aims to expand the Thai SELECT symbol to Thai restaurants abroad.

 

This symbol is a mark of quality for Thai restaurants and pre-packaged Thai food products offering authentic Thai flavors. As of October 2023, there were nearly 17,500 Thai restaurants worldwide, with the United States hosting the largest number, approximately 6,850, which was about 39% of Thai restaurants overseas. Globally, there are about 1,400 Thai SELECT certified restaurants across 70 countries.

 

Full story: NNT 2024-01-11

 

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[peter zwart]

51 minutes ago, snoop1130 said:

This strategy has led to Thai cuisine to become one of the most popular foods globally

which is nonsense. But that its growing is true. And i miss Pad Thai as populair Thai food.

[sidneybear]

I'm in Sydney at the moment, and there is Thai food everywhere. Job done.

[hotchilli]

13 hours ago, snoop1130 said:

Chai Wacharonke, the Government Spokesperson, stated that the government has been consistently promoting the spread of Thai culinary culture. This promotion aims to increase the popularity of Thai food globally through culinary diplomacy.

Is that the 5-star hotel high-end restaurant fayre or the usual heart stopping diabetic offerings on a stick on the side of the road?