Photo courtesy of VN Express The ProPak Vietnam 2026 exhibition is set to take place at the Saigon Exhibition and Convention Center (SECC) from March 31 to April 2. The event will spotlight 15 prominent Italian companies specializing in food processing and packaging machinery. Organized by the Italian Trade Agency (ITA) in collaboration with the Italian Packaging Machinery Manufacturers Association (UCIMA), these companies will present their innovations at booths AL1-5, AL7-16, and AL19 in Hall A2. Get today's headlines by email Attendees can interact directly with manufacturers to explore various packaging solutions designed for industries ranging from food and beverages to personal care and agriculture. This engagement provides Vietnamese businesses an opportunity to access cutting-edge technologies, thereby enhancing production efficiency and staying abreast of industry trends. The Italian packaging machinery industry is recognized for its rapid growth, having achieved a record revenue of EUR10 billion in 2024, with exports comprising 80% of total sales. The industry's largest market is the European Union, followed by Asia and other key regions. The U.S., France, and Germany emerged as the top export destinations. Italian manufacturers hold a renowned position due to their technological expertise, customization capabilities, efficient after-sales service, and favorable quality-to-price ratios. Eco-friendly packaging solutions are also a focus, aligning with global ESG standards. Italian companies are expanding their global technical support, ensuring customers receive continuous service to optimize operations. This year's ITA pavilion aims to strengthen Italian-Vietnamese ties and expand market opportunities in Southeast Asia. As Vietnam's packaging industry experiences rapid growth, driven by economic progress and e-commerce, the exhibition presents fertile ground for collaboration and innovation. Join the discussion? Adapted by ASEAN Now · VN Express · 12 Mar 2026
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