A Swiss man who moved to Thailand to care for his mother with Alzheimer’s disease has gone on to establish a dementia care facility in Chiang Mai, offering long-term support for international residents at a fraction of the cost of comparable care in Europe and North America. Get today's headlines by email Martin Woodtli, 65, relocated his mother from Switzerland to Chiang Mai in 2003 after years of caring for her following an Alzheimer’s diagnosis. After his father, who had been her primary caregiver, developed depression and later died by suicide, Woodtli became solely responsible for her care and began searching for alternatives. Dissatisfied with the institutional atmosphere and high costs of Swiss care facilities, Woodtli chose to return to Chiang Mai, where he had previously worked with Doctors Without Borders during the 1990s. He believed Thailand’s culture of respect for older people and a more personal care environment could improve his mother’s quality of life. Woodtli moved into a house with his mother and employed three caregivers recruited through local hospitals to provide round-the-clock support. He said the new environment helped his mother become more comfortable and socially engaged, developing her own style of communication despite the progression of her illness. Within a year, Woodtli used money inherited from his father to establish Baan Kamlangchay, a dementia care home located in a residential neighbourhood outside Chiang Mai city centre. Interest in the facility grew after a Swiss documentary filmmaker recorded the story of Woodtli and his mother in 2003, leading families from Switzerland and Germany to make enquiries. Today, Woodtli and his Thai wife operate the facility, which cares for around 10 residents living with Alzheimer’s disease or other forms of dementia. Residents, whom Woodtli refers to as guests, live across eight separate houses integrated into a local Thai community rather than in a single institutional building. According to Thai civil registration data, Chiang Mai recorded 160,958 foreign residents in 2025, representing around 9% of the province’s approximately 1.8 million residents. The city’s international airport, lower living costs and long-stay visa options have contributed to its popularity among retirees and overseas residents. Baan Kamlangchay operates as a registered company in Thailand and provides accommodation, daily assistance and supportive care through trained caregivers. Residents access medical services through local healthcare providers when required, as there are no on-site medical staff. The cost of care starts at approximately US$2,900 per month, including accommodation, meals and 24-hour support. By comparison, nursing home care in the United States averaged about US$112,420 annually, on 2024 data, while dementia care in Swiss nursing homes was estimated at 89,756 Swiss francs per year. Caleb Johnston, an associate professor of human geography at Newcastle University in the United Kingdom, described the movement of people to Thailand for care and palliative support as a small but growing trend. He said lower costs, a large caregiving workforce and an expanding private care sector were attracting international clients, though families must also consider the impact of distance from established social networks and long-term friendships. At Baan Kamlangchay, each guest is supported by a dedicated team of three caregivers working rotating shifts, with one caregiver sleeping in the same room at night. The facility also includes shared dining areas, an activity centre with a swimming pool and a small convenience store that allows residents to interact with local villagers and maintain a sense of independence. Anke Blomberg, whose mother Gerda has lived at Baan Kamlangchay for eight years, said she chose the facility after finding care homes in Germany impersonal. After visiting Chiang Mai with her mother for a month, she decided the environment and level of care were suitable and now visits twice each year. Woodtli said many residents remain at the facility for years and stay until the end of their lives. His own mother lived at Baan Kamlangchay until her death in 2006. Picture courtesy of Businessinsider Join the discussion? Already a member? Adapted by ASEAN Now Businessinsider 28 June 2026
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