New Ad Campaign For Chang

[funfun]

New ad campaign for Chang

13 March, 2008

By Adam Withrington

Thai beer brand offers the chance to win a trip to its homeland

Top Thai beer brand Chang has launched a £500,000 UK poster campaign offering consumers the chance to win a trip to Thailand.The eight-week campaign breaks on March 10 and runs through to May. Six-sheet posters will be appearing on 50 sites at a number of locations including London and Edinburgh.

The posters feature an idyllic beach scene and invite consumers to discover Chang by registering on the website www.changbeer.com to enter a free prize draw to win a fortnight’s holiday for two to Thailand.

David Lind, marketing manager at InterBev Group which owns Chang Beer, said: “Through Chang beer we want consumers to experience the taste and traditions of Thailand and there’s no better way to do this than to give them the opportunity to visit one of the world’s most aspirational travel destinations.”

http://www.thepublican.com/story.asp?secti...e=59011&c=1

"The posters feature an idyllic beach scene"

http://www.thepublican.com/story_attachmen...;type=P&c=1

A boxing ring would be more appropriate

[sriracha john]

New ad campaign for Chang

"The posters feature an idyllic beach scene"

http://www.thepublican.com/story_attachmen...;type=P&c=1

I was trying to put a location to this ad campaign poster...

Thinking where in Thailand are there beaches that look like this....

and then, it dawned on me.... that I had seen a very similar picture earlier...

So now we can conclude...

That the ad photo was a photo taken of Pattaya beach...

Don't know where you got that picture from, but that's not of the bus that crashed this morning.

Having driven on that road myself quite a number of time I too suspected the validity of the photo. However, it was the photo that accompanied the news bulletin from Itar-Tass.

I've encountered the same from some of their other articles....

This was one of theirs that accompanioned an article about Pattaya beach....

[kmart]

I have a better (more accurate, at least) pic for Beer Chang. Wonder if they could use it?

[funfun]

New ad campaign for Chang

"The posters feature an idyllic beach scene"

http://www.thepublican.com/story_attachmen...;type=P&c=1

I was trying to put a location to this ad campaign poster...

Thinking where in Thailand are there beaches that look like this....

and then, it dawned on me.... that I had seen a very similar picture earlier...

So now we can conclude...

That the ad photo was a photo taken of Pattaya beach...

Don't know where you got that picture from, but that's not of the bus that crashed this morning.

Having driven on that road myself quite a number of time I too suspected the validity of the photo. However, it was the photo that accompanied the news bulletin from Itar-Tass.

I've encountered the same from some of their other articles....

This was one of theirs that accompanioned an article about Pattaya beach....

Amazing Thailand (with the help from Photoshop)

[enyaw]

New ad campaign for Chang

"The posters feature an idyllic beach scene"

http://www.thepublican.com/story_attachmen...;type=P&c=1

I was trying to put a location to this ad campaign poster...

Thinking where in Thailand are there beaches that look like this....

and then, it dawned on me.... that I had seen a very similar picture earlier...

So now we can conclude...

That the ad photo was a photo taken of Pattaya beach...

Don't know where you got that picture from, but that's not of the bus that crashed this morning.

Having driven on that road myself quite a number of time I too suspected the validity of the photo. However, it was the photo that accompanied the news bulletin from Itar-Tass.

I've encountered the same from some of their other articles....

This was one of theirs that accompanioned an article about Pattaya beach....

There is a Pattaya bay on Koh Lipe which would match the photo in the article.

As for the photo in the republican the island in the distance is Koh Poda.

[funfun]

What about the elephants name then?

[micksterbs]

Well, Somchai, of course.

[jayjayjayjay]

Thai beer brand offers the chance to win a trip to its homeland

Top Thai beer brand Chang has launched a £500,000 UK poster campaign offering consumers the chance to win a trip to Thailand.The eight-week campaign breaks on March 10 and runs through to May. Six-sheet posters will be appearing on 50 sites at a number of locations including London and Edinburgh.

The posters feature an idyllic beach scene and invite consumers to discover Chang by registering on the website www.changbeer.com to enter a free prize draw to win a fortnight's holiday for two to Thailand.

David Lind, marketing manager at InterBev Group which owns Chang Beer, s

Dear David,

I hope your holiday program for the lucky winners does not coincide with ............... (Buddhist Days, Lower House elections, By-elections or By elections of by-electons, Senate elections, by-elections for the Senate, local government elections, social order champains, Prominant birthdays and/or Military coups). In the event of the listed likely days finding there way into the travellers schedule don't expect him to return to the UK with rave reviews of Chang Beer in Thailand!.