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Amazon launches 'Pantry' shopping service in UK


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Amazon launches “Pantry” shopping service in UK
BY LARRY BANKS

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LONDON: -- E-commerce giant Amazon has launched a new service offering packaged groceries in the UK on Friday for Amazon Prime members, increasing pressure on the brick-and-mortar supermarkets.

The new package is the company’s attempt at capitalising on the UK’s growing online grocery market but doesn’t yet offer the full Amazon Fresh service that’s available in the US which has more than 20,000 chilled, frozen and perishable products from local shops.

Analysts believe the US-based company is readying for a full launch of Amazon Fresh in the UK next year. The new Amazon Pantry service providers Amazon Prime members (who pay £79 a year) a choice of more than 4,000 everyday essentials, including major brands of food and drink and household supplies.

Prime members can fill a 20 kg Amazon Pantry box for a one-day delivery with £2.99 fee for the first box and an additional 99p for each additional box in the same order.

“Amazon Pantry has been designed to take the heavy lifting out of replenishing the often bulky basics and store cupboard essentials that people need every day”, said Amazon Pantry manager at Amazon UK, Helene Parthenay. Amazon Pantry is already available in the United States, Germany and Japan.

Full story: http://www.streetwisejournal.com/amazon-pantry-shopping-service-uk/12481/

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-- StreetWiseJournal 2015-11-16

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