Could Habit Help Stabilize the Oil and Gas Industry?

As human beings, we are creatures of habit. We quickly adapt to routines and like things a certain way, ordering our favorite dish off the menu to avoid disappointment for example.

The same can perhaps be said of the oil and gas industry. We know this is a cyclical industry with peaks and troughs. For the past two years, we have been stuck in the trough part of the cycle, as oil prices have gone through a period of volatility. Still, at every level of an organization, we all need to focus on what we can control. Only then can we navigate through this challenging time and emerge stronger. As an industry, we need to increase efficiency while maintaining safety and keeping costs under control.

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