Another Brown Rice question:

[dddave]

I'm trying to upgrade my diet and have read many times that brown rice is a much healthier alternative to white rice.

I went to my local supermarket today and visited the rice aisle; confusion ensued. 

I was expecting brown rice to be a fairly dark brown but what was labeled as "Jasmine Brown Rice" seemed just a few shades darker than regular white rice...barely beige in color.  There was also "Black Rice" which looked more dark brown than black but was more along the lines of what I was expecting as well as "Red Rice" which looked reddish brown.

Which one is the one I am likely looking for?   How are the others generally used?  I have seen sweetened black rice packed into bamboo tubes and baked as a sticky treat but never red rice.

[Oxx]

It's not the colour that matters, but the fibre content.

 

Jasberry rice is the one that many people here consider the healthiest.  Allegedly high in antioxidants and fibre.