Hilton Hotels Corporation announced that its subsidiary has signed an agreement with CPN Pattaya Beach Co. Ltd (a subsidiary of Central Pattana Public Company Ltd) to manage the Hilton Pattaya, a 300-room upscale full service hotel in the beginning of 2010. Koos Klein, Area President, Hilton Hotels – Asia Pacific commented, "With its rich diversity of culture, climate and topography, Thailand continues to be an extremely popular destination.

Mr Kobchai Chirathivat, President & CEO of Central Pattana Public Company Ltd commented, "The Central Festival Pattaya Beach complex will be the newest and most sophisticated development in Pattaya, and a must-see attraction in itself.

We are pleased to work with Hilton Hotels to ensure that we can offer the best in accommodation and service in Pattaya". Mr. Kobchai added that Central Pattana Public Company Ltd's core business of retail property development will be well complemented by this exciting mixed-use development.

Hilton Hotels Corporation currently operates 4 hotels in Thailand: Hilton hotels in Hua Hin, Bangkok and Phuket and Conrad Bangkok. This year will see the opening of the Doubletree by Hilton Resort & Spa near Sriracha, and in 2009, the Conrad Koh Samui Resort & Spa, followed by the Hilton Pattaya in 2010. Klein added, "This latest development underscores the immense potential for the Hilton Family to expand its presence in Thailand, across the market segments."

The Hilton Pattaya is now accepting reservations from December 1, 2010 and beyond.