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Samsung Boosts Global Tv Market Share

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Samsung has strengthened its grip on the global TV market, its
revenues increasing 6% in 2012 to give it a 27.7% share. That's more
than the combined sales of Panasonic, Sharp and Sony, each of which saw
further significant drops last year.


The TV market as a whole was down 6% on 2011 levels, with growth in
emerging territories such as Latin America and Asia Pacific failing to
compensate for massive falls in some mature markets. Sales revenues in
Japan were down 68%, and those in Western Europe down 15%, with only
Eastern Europe showing major growth of 17% as digital switch overs were
rolled out.


China is the world's largest TV market, with sales of nearly 52m TVs
last year, and Chinese manufacturers are now looking overseas to further
increase their sales. They now account for more that 20% of global flat
panel TV revenues.


But while Samsung's revenues share was up 6% year on year, and
second-place LG increased by 4%, the Japanese 'big three' fared less
well: Sony's share fell 34%, Panasonic's 26%, and Sharp's 22%.

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