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Tourism Authority of Thailand (TAT) introduces a '100 baht' tourism package


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Tourism Authority of Thailand (TAT) introduces a '100 baht' tourism package

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BANGKOK, 29 April 2014 (NNT) – The Tourism Authority of Thailand (TAT) along with the private sector is organizing a tourism exhibition that offers a cheap promotional package tour costing only 100 baht for weekend trips.

TAT launched the “An unordinary, ordinary day” 2014 campaign under the concept of one price for all weekdays. The campaign hopes to boost domestic tourism and is catered towards business owners, groups and foundations of elderly people, and office workers who to spend their vacation with their families on weekdays.

An organized event will be held from May 15-18 at the Queen Sirikit National Convention Center where business operators of hotels, resorts, golf courses, airlines, and tourism attractions are expected to join the event. Participants of the event will provide promotional tourism packages ranging from 1,000 baht to 4,000 baht.

However, the highlight of the event would be a special promotional package for tourists to go on hotels and sightseeing – all that for only 100 baht.

Other tourist activities include packages for diving and golfing, as well as sales of low-priced products. Over 200,000 people are expected to attend the event and generate over 300 million baht in revenue.

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Foreigners will be charged 500 Baht according the double charging plan.

Double pricing is not just in Thailand. I was in Penang last week and the price for Malays up the Penang Hill funicular was 8 ringgit.

30 ringgit 'all other nationalities' Almost four times more, and it was barely worth it - there's not a lot up there.

Edited by Mister Fixit
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That would have worked nicely 20 or so years ago, look like those TAT guys are way out of touch

of what tourism cost now days....

hey come on 100 baht buys at least 12 trips on the ordinary non-aircon bmta buses in bkk if you select long trips and heavy traffic you could fill a good portion of the day and see a lot of bkk.

or if you are thai, you could take any number of free intercity 3rd class trains and still have you original 100 baht note intact, at the end of a weeks travel assuming you bring your own picnic lunch dinner and breakfast..

edit yeah and there are also the free bmta buses too so with a little planning and some free entry sites 100 baht no problem.

Edited by Cow San Load
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However, the highlight of the event would be a special promotional package for tourists to go on hotels and sightseeing – all that for only 100 baht.

Scary to ponder what the 100 Baht package must be like. Can't even get a decent HJ for that

What's a HJ

Apparently a rare G M. model? post-9891-0-88406800-1398732253_thumb.jp

But then, only an Aussie petrolhead would know that?

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I hate to disappoint the naysayers, but these types of promotions typically involve corporate sponsors and contributions from hotels, restaurants and other service sectors. For the Spice and Splash promotion there were large numbers of supporting businesses.

Unfortunately, the story posted has left out additional background information. I don't know if it was intentional or just the typical shoddy Thai style of reporting.

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Another move to attract the quality tourist, this time the domestic ones.

Poor article, giving no idea as to what this package may include and how it'll be funded, such an easy target for derogatory comments by TV posters.

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That would have worked nicely 20 or so years ago, look like those TAT guys are way out of touch

of what tourism cost now days....

Sounds like it's targeted at Domestic tourism, plenty of Thais doing this for the first time/s.

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I hate to disappoint the naysayers, but these types of promotions typically involve corporate sponsors and contributions from hotels, restaurants and other service sectors. For the Spice and Splash promotion there were large numbers of supporting businesses.

Unfortunately, the story posted has left out additional background information. I don't know if it was intentional or just the typical shoddy Thai style of reporting.

Further, it would appear to be a loss leader type of promotion as a part of the show, and would likely form part of the shows promotional budget. Other packages are offered from 1,000 to 4,000 baht. The article points out it is for domestic travel, therefore you would expect it to be mainly for Thais.

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