Fanta’s got a new ‘twist’

By The Nation

 

 

Fanta, the popular fruity beverage from Coca-Cola, now comes in a playful “twist bottle” targeted at teenagers.

 

The firm spent Bt200 million setting up a “Fanta Twist Parc” at Siam Center that opened over the weekend with an event called “Absolute Siam Experience”. 

 

Guests were invited to create their own prints for souvenir bottles using a 360-degree “VR (Virtual Reality) Twist” device, while Peck Palitchoke and net idols Pimtha and VJ Mild Viraporn entertained.

 

Kitisak Manoratana of Coca-Cola (Thailand) said it’s a summer concept “to help consumers live a more playful, carefree life”. 

 

“Beat the heat with the Fanta Twist bottle to stay in a good mood with all the bright colours and sparkling fruit flavours.

 

“Our plan is to make Fanta Twist Parc at Atrium 1 at Siam Center a playground for the young generation,” he said. “It will be a place where teens can bring their playfulness and enjoy fun activities with a twist. The whole place will have the colours unique to Fanta, giving out a vibe inspired by the new Fanta Twist bottle. For three months there’ll be other playful activities to encourage consumers to enjoy a spontaneous life.”

 

The 20 best personally designed bottle prints are being submitted at the venue and to www.Dek-D.com. The winning prints will be projected onto a giant screen in Siam Square and featured on the Fanta Facebook page, 

 

Fanta Twist bottles, both glass and PET, hold all the favourite flavours – orange, strawberry, grape and fruit punch. 

 

Check out www.Fanta.co.th and the Facebook page.

 

Source: http://www.nationmultimedia.com/news/life/leisure/30314608

 

-- © Copyright The Nation 2017-5-8

Staff at The Nation have clearly mastered the art of "copy and paste" from company press releases.

They should be ashamed. Fanta has an even higher sugar content (42 grams in a 375 ml can) than just about any other soda pop and should carry a health warning. 

 

I'd happily put a new twist in the necks of idiot parents who feed junk like this to their children, rotting their teeth, wrecking their health and putting them on a fast track to diabetes.

22 hours ago, snoop1130 said:

Beat the heat with the Fanta Twist bottle to stay in a good mood with all the bright colours and sparkling fruit flavours.

I am very worried this new bottle will not look good with the roasted pigs head that I offer every morning at the local shrine.