Consumers across the country are increasingly concerned about the rising costs of goods, driven by global energy prices and disrupted supply chains due to the conflict in the Middle East. Residents in various provinces report noticeable increases in prices for essentials such as dried foods and household items. This escalation in living costs is linked to surging energy, raw material, and transport expenses globally, impacting budgets, especially for low-income families and small businesses. Get today's headlines by email Business operators feel the strain from heightened import and transportation costs, making it challenging to maintain stable retail prices. Some predict that gradual price hikes may become necessary if the situation persists. Consequently, consumers are calling on the government to monitor prices and implement control measures to alleviate the financial burden amid ongoing uncertainty. In Nakhon Ratchasima, specifically in the Jor Jae Market of Phimai district, vendors have noted how extreme weather has affected produce availability. Crops are suffering from heat and drought, leading to scarcity and doubled prices for certain vegetables. The ongoing Middle East conflict poses additional threats, potentially increasing global oil prices and further affecting costs across the board. Commerce Minister Suphajee Suthumpun urged calm, reassuring the public that the government is actively monitoring developments. She emphasized the role of energy prices in influencing product costs, stating that ministerial coordination is in place to protect consumers if necessary. "We are assessing the situation day by day," she noted, cautioning citizens to stay informed without succumbing to panic. Despite government efforts to stabilize domestic fuel prices, traders warn of the rapid impact any increases could have on supply chains. At Jor Jae Market, vendor Paen Fanphimai mentioned that while most vegetables maintain their usual prices, limes have become significantly more expensive. Fertiliser retailers in Khon Kaen have also reported early signs of supply chain disruptions affecting availability, reported Bangkok Post. Join the discussion? Already a member? Adapted by ASEAN Now · Bangkok Post · 12 Mar 2026
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