100% recovery predicted for Thailand’s hospitality sector

[snoop1130]

 

In an exclusive interview, Marisa Sukosol Nunbhakdi, the Thai Hotel Association (THA) President, shared her optimism about Thailand‘s tourism prospects, predicting a remarkable comeback from the pandemic’s impact by the latter half of 2024.

 

“2023 saw Thai hotels at a 60% occupancy rate, down from the pre-Covid glory of 75% in 2019. However, with more flights to Thailand and a recovering global economy, the hotel industry is poised for a steady recovery. We could witness a triumphant return to the pre-Covid peak by the end of 2024.”

 

Marisa highlighted Phuket as the jewel in Thailand’s tourism crown during the ongoing high season from November last year to March 2024. The surge in tourist arrivals, she attributed to direct overseas flights to the island and visa-free entry for visitors from China, India, Kazakhstan, and Taiwan. Additionally, Russian nationals now enjoy an extended visa-free stay from 30 to 90 days.

 

Discussing other popular destinations, Marisa revealed Pattaya’s shift in focus from Chinese to Indian tourists, while Hua Hin experienced an uptick in European guests, especially from Germany and Scandinavian countries.

 

“Bangkok is enjoying robust occupancy rates, especially during the new year holiday season, with most guests being independent travellers from China.”

 

By Puntid Tantivangphaisal

Caption: Photo courtesy of The Nation

 

Full story: The Thaiger 2024-01-04

 

- Cigna offers a range of visa-compliant plans that meet the minimum requirement of medical treatment, including COVID-19, up to THB 3m. For more information on all expat health insurance plans click here.

 

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[Pouatchee]

so this time it is not the tat... but the tha that is reading a crystal ball. 100% recovery means the ones who went bankrupt will come back, right?  not

 

In an exclusive interview, Marisa Sukosol Nunbhakdi, the Thai Hotel Association (THA) President, shared her optimism about Thailand‘s tourism prospects, predicting a remarkable comeback

 

predicting... key word here

[Mbolo]

What’s this obsession with just numbers ?

[brommers]

Someone is smoking ganja! The figures, such as they are, show that global tourism trends have changed over the last 2 years and Thailand is no longer the Teflon Thailand of old. Themix of international travellers has been radically changed by eve ts like the Russian invasion of Ukraine, the sagging Chinese economy, and many other issues. Making ludicrous statents such as in this report merely highlights the naiveté of the author.

[hotchilli]

12 hours ago, snoop1130 said:

In an exclusive interview, Marisa Sukosol Nunbhakdi, the Thai Hotel Association (THA) President, shared her optimism about Thailand‘s tourism prospects, predicting a remarkable comeback from the pandemic’s impact by the latter half of 2024.

More daily drivel.

[mikebell]

Rose-coloured glasses.  Wait till the double taxation sets in.

[bradiston]

It's what she's paid for.