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Thailand’s potential as international events hub questioned amidst Taylor Swift tour snub

webfact

By webfact
in Thailand News

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webfact Grand Master Member

webfact

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image.jpeg
 

The exclusion of Thailand from the itinerary of Taylor Swift‘s world tour has prompted the denizens to reconsider the nation’s global standing as a viable hub for international exhibitions and events.

 

Bringing the country’s potential into question, it was revealed that the total revenue from meetings, incentives, conferences and exhibitions (MICE) industry for the final quarter of last year was 28.5 billion baht, of which exhibitions contributed over twice as much as corporate meetings at 6.88 billion baht, compared to 3.24 billion, as cited by the Thailand Convention and Exhibition Bureau (TCEB).

 

As business normalises and traffic increases, accommodating larger events or concerts in the capital’s convention centres becomes a daunting task. Two simultaneous international shows can attract over 10,000 visitors, leading to traffic congestion. INRIX Research’s 2022 Global Traffic Scorecard identified Bangkok as the second most congested city in Asia with 67 lost hours.


Contrastingly, Singapore National Stadium, with a 55,000 seat capacity and hosting Taylor Swift’s forthcoming concerts, benefits from direct MRT station connectivity. On the other hand, the Rajamangala Stadium, Thailand’s biggest with 51,000 seats, is a 3 kilometre walk away from the closest Yellow Line railway station.


Loy Joon How, general manager at Impact Exhibition Management, said success also hinges on delivering high-quality international events consistently and a proactive marketing and branding strategy.

 

“Critical to positioning Thailand as an international event and entertainment hub is efficient urban planning and infrastructure.”

 

by Alex Morgan

Image courtesy of Taylor Swift, via Facebook

 

#news

Full story: https://thethaiger.com/news/business/thailands-potential-as-international-events-hub-questioned-amidst-taylor-swift-tour-snub

 

Thaiger

-- © Copyright Thaiger 2023-07-10

 

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hotchilli Star Member

hotchilli

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3 hours ago, webfact said:

“Critical to positioning Thailand as an international event and entertainment hub is efficient urban planning and infrastructure.”

And ending the inevitable ticket corruption.

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herfiehandbag Ruby Member

herfiehandbag

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5 hours ago, webfact said:

Contrastingly, Singapore National Stadium, with a 55,000 seat capacity and hosting Taylor Swift’s forthcoming concerts, benefits from direct MRT station connectivity. On the other hand, the Rajamangala Stadium, Thailand’s biggest with 51,000 seats, is a 3 kilometre walk away from the closest Yellow Line railway station.

And that's why Singapore will take the slots!

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Tropposurfer Platinum Member

Tropposurfer

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Is it what folks are saying is why Swift is not fronting?

 

Maybe its because the profits from a LOS concert, or series of concerts aren't enough for her ?

 

I heard she was making 9 to 16 million $'s a concert on this world tour!

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Bangkok Barry Diamond Member

Bangkok Barry

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“Critical to positioning Thailand as an international event and entertainment hub is efficient urban planning and infrastructure.”

Contrarily, an advisor to the Thai Exhibition Association, Pravit Sribanditmongkol, challenges the country’s record in city planning, especially around integrating exhibition centres with public transport.

 

Impact Arena and exhibition centre. One local bus route.

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cncltd1973 Silver Member

cncltd1973

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9 minutes ago, Bangkok Barry said:

“Critical to positioning Thailand as an international event and entertainment hub is efficient urban planning and infrastructure.”

Contrarily, an advisor to the Thai Exhibition Association, Pravit Sribanditmongkol, challenges the country’s record in city planning, especially around integrating exhibition centres with public transport.

 

Impact Arena and exhibition centre. One local bus route.

I have a feeling the nearest railway station being 3km away is the real problem. ferrying 51k people can be a tactical nightmare

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bamnutsak Platinum Member

bamnutsak

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I don't think Taylor Swift "snubbed" Thailand for the Eras tour.

 

It seems like a heavy logistics show, and while Rajamangala Stadium is OK, probably not worth the stop for fewer than three shows. And you've got to consider the timing and the weather. Singapore's National Stadium has a retractable roof, and Swift has scheduled six concerts there as her only SE Asian stop. Thousands of Thais joined in the one million who tried to get tickets for these shows.

 

I know some of her Eras shows - all at NFL stadiums in the U.S. - have been impacted by weather. Gillette Stadium...

 

https://www.youtube.com/watch?v=9oY44_iQrvs

 

Swift (and the local promoter) cancelled her 2014 show here (The Red Tour, Impact Muang Thong Thani) in part because of the Military coup and associated curfew.

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