Tourism Pattaya to Host “CPR on The Beach” Initiative to Bolster Emergency Response

[Georgealbert]

 

Picture courtesy of Pattaya City Hall

 

Pattaya City is joining forces with the National Institute for Emergency Medicine (NIEM) to roll out the “CPR on The Beach” campaign, aiming to enhance emergency medical services and boost investor and tourist confidence in one of Thailand’s key economic zones.

 

At a meeting held at Pattaya City Hall on the morning of 13 June, Pattaya Mayor Poramet Ngampichet welcomed NIEM Deputy Secretary-General Paisan Konchampa and his delegation to discuss a strategic partnership. The initiative centres on improving emergency preparedness across the city, particularly in high-traffic beach areas popular with both domestic and international visitors.

 

The NIEM emphasised Pattaya’s status as a global tourist hub and a designated area under the Eastern Economic Corridor (EEC) development programme. Given its international profile, ensuring the safety of residents and visitors alike is seen as vital to maintaining and expanding the city’s appeal.

 

The “CPR on The Beach” programme will offer comprehensive first-aid and emergency response training to community members and local tourism operators. Participants will learn how to report emergencies, administer basic life support and monitor hazardous situations. Selected tourist hotspots will undergo training and assessments with the goal of being certified as “Safe Communities” under NIEM standards.

 

In addition, the project will help expand Pattaya’s community emergency volunteer network and support wider safety campaigns ahead of major tourism events. The initiative will also capitalise on existing infrastructure, including the helicopter landing pad on Koh Larn, which will be integrated into emergency evacuation and response operations.

 

Mayor Ngampichet reaffirmed the city’s commitment to public safety, stating: “Pattaya has always prioritised the wellbeing of both its citizens and visitors. We welcome collaboration with all agencies that strengthen our emergency capabilities.”

 

He assigned the director of Pattaya City Hospital, Police Lieutenant Colonel Pornpana Chokthai, to lead coordination efforts and called for a joint planning session with all relevant bodies to ensure seamless execution of the campaign.

 

The “CPR on The Beach” programme is seen as a proactive step in transforming Pattaya into a model city for safety and readiness, reinforcing its position as a global destination.

 

  Adapted by Asean Now from Pattaya City Hall 2025-06-14