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Brands to be fined for advertising in channels blacklisted for 'harmful' content


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A TikTok logo is displayed on a smartphone in this illustration taken January 6, 2020. Photo by Reuters

 

The information ministry says it will create a "blacklist" of "harmful" websites, social media accounts and other content channels and fine brands that advertise on them.

 

At a Wednesday conference on internet advertisements held by the Ministry of Information and Communications, a ministry rep said brands were still advertising on websites and other content channels that violated laws. Advertisers are these channels' sponsors, which negatively impact the community and create unfair competition with other channels that provide "clean" content.

 

One of the solutions being considered is the creation of a "blacklist" of sites carrying ads. The listing would cover websites, social media accounts, content channels and community pages that violate the law, or those that host "nonsensical" contents that negatively affect the community.

 

Full Story: https://e.vnexpress.net/news/news/information-ministry-to-fine-brands-advertising-on-online-channels-with-harmful-contents-4543042.html

 

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-- © Copyright VN Express 2022-12-02

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