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Cosmetic associations dismiss 'Face Off' surgery campaign now going viral on social media


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Cosmetic associations dismiss 'Face Off' surgery campaign now going viral on social media

BANGKOK: -- Two main cosmetic associations of the country yesterday filed complaint with the police against a self proclaimed surgeon for her "Face Off" cosmetic surgery marketing campaign that is misleading the public.


The action came after the fake surgeon identified herself as Dr Xeping posted advertisement on the social media claiming to have given leading country singer Surachai Sombatcharoen a “Face Off” last week.

The two associations stated that there was no substance to the claim and the fake surgeon just was employing unrealistic marketing and advertising campaigns to attract clients.

In one such campaign, she claims to be able to perform a surgical technique on 10 spots on the face that makes people aged about 60 look younger than 30.

Dr Cholathit Sinratchatanant, president of the Society of Plastic and Reconstructive Surgeons of Thailand along with Dr Thanawat Chotima, chairman of the Thai Association and Academy of Cosmetic Surgery and Medicine, personally filed a complaint with Somdej Chao Phraya police station yesterday against Dr Xeping Chaiyasarn, the practitioner of a so called ‘Face Off’ cosmetic procedure.

They said Dr Xeping made online advertisements claiming to have been able to successfully change facial features of popular local country singer Surachai Sombatcharoen by employing the ‘Face Off’ technique.

According to Dr Chalathit and his colleague, the act of advertising on the social media violates the Computer Act of Thailand because they say there is no such thing as the ‘Face Off’ cosmetic procedure.

What is, and is medically recognised, is ‘Face Lift’ wherein the facial skin is pulled – hence face lift; allowing the patient to look between 5 – 10 years younger.

Another procedure that is medically recognized is ‘Face Lock’ or procedures performed on strategic points on the face to correct flaccid skin or wrinkling.

Both associations are also asking the Medical Council of Thailand to take action against Dr Xeping as they say that she is not a certified physician.

Finally, they are also calling to the Office of the Consumer Protection Board to step in before more unwitting people believe the ‘Face Off’ claims and could be deceived.

Source: http://englishnews.thaipbs.or.th/content/151268

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-- Thai PBS 2016-02-17

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