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In recent years, many organizations and the UK government have moved away from using the acronym BAME (Black, Asian, and Minority Ethnic). While terms like "ethnic minority" and "people of color" are still commonly used, a new term has started gaining traction—"people of the global majority." This phrase refers to individuals who are “Black, Asian, brown, dual-heritage, indigenous to the global south, and/or have been racialized as 'ethnic minorities'” and who represent roughly 80% of the global population, according to educator and activist Rosemary Campbell-Stephens, who coined the term.

 

The concept of a "global majority" challenges the narrative of ethnic minorities by highlighting the fact that non-white people make up the vast majority of the world's population. This shift in terminology has sparked discussions, especially during observances like Black History Month in the UK. One prominent campaigner, Donna Ali, founder of BE.Xcellence, a community interest company focused on improving representation for Black, Asian, and minority ethnic people in leadership roles in Wales, supports the term but acknowledges that it has both advantages and disadvantages.

 

"It speaks to unity, it gives you prominence, and I think it helps us feel not less than," said Donna. She expressed that the word “minority” can make people feel diminished, as though they are lesser when, in fact, they are numerically greater. On the other hand, she noted that grouping such a wide range of people under one term could be problematic. “What it says to me is ‘them and us,’ and I hate that,” she explained. She worries that the term could create unnecessary divides between groups, categorizing people as either Black and brown or white, which she finds counterproductive.

 

Author and academic Darren Chetty also sees both sides of the debate. He appreciates the way the term reframes people of color as the majority, rather than the minority, which can be empowering. “That can have, I guess, a psychological boost to people,” he said, explaining that it can also draw attention to the absence of people of color in spaces where they are underrepresented. However, Chetty also pointed out that the term does not address issues of racialization and risks treating people of color as a homogenous group. He argued that lumping everyone together under "global majority" could lead to “being in the room privilege”—where one person of color is asked to speak for a diverse and varied group, without acknowledging the important distinctions among them.

 

The criticisms of "global majority" mirror those that have been leveled at BAME in recent years. The UK government officially stopped using the term in 2022 after the Commission on Race and Ethnic Disparities found that it lumped different ethnic groups together in an overly simplistic way. The government now prefers specific ethnic classifications where possible and uses "ethnic minorities" or "people from ethnic minority backgrounds" when grouping is necessary.

 

The term “people of the global majority” was introduced by Rosemary Campbell-Stephens through her work to diversify leadership in London schools. It has since been adopted by several organizations, including the National Council of Voluntary Organisations (NCVO), which dropped terms like BAME, Bipoc (Black, Indigenous, and people of color), and ethnic minorities in favor of "global majority." According to the NCVO, they made the switch because many people now find these older terms outdated and problematic. National Museums Liverpool also adopted the term, stating that it felt “more reflective and more empowering.”

 

As the term "global majority" continues to gain momentum, it raises important questions about how society views and discusses race. While it offers a new way to understand racial identity on a global scale, it also highlights the challenge of finding language that acknowledges both unity and diversity. Whether or not this term will replace existing ones like "ethnic minority" remains to be seen, but it certainly adds a new dimension to the ongoing conversation about race, identity, and representation.

 

Based on a report from the BBC 2024-10-22