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Thailand Bets Big on Songkran Tourism Boost

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Thailand Bets Big on Songkran Tourism Boost

Thailand is set to host the Maha Songkran World Water Festival 2025, investing 153 million baht to boost tourism. The event, held at Sanam Luang in Bangkok from April 11-15, aims to attract 800,000 visitors and generate 3.2 billion baht in tourist spending. Approved by Prime Minister Paetongtarn Shinawatra, the initiative highlights Thailand’s rich culture and New Year traditions, reinforcing its position as a top travel destination during the festive season.

 

At the same time Thailand will be wasting billions of litres of irreplaceable water. 

 

snip from the OP

 

 "the initiative highlights Thailand’s rich culture and New Year traditions, reinforcing its position as a top travel destination during the festive season".

 

Songkran in its current manner actually bears little or no commonality  with the real culture and tradition of the original Songkran.

 

It is simply a way of making money.

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